Director Lifecycle Marketing Job at Mentimeter (Stockholm)

Director of Lifecycle Marketing

We’re looking for a data-driven, results-obsessed leader to own and scale our li...

Location

United States , San Francisco

Salary:

Not provided

TomoCredit

Expiration Date

Until further notice

Requirements

6+ years in lifecycle, CRM, or retention marketing for consumer digital products or subscription-based businesses
Proven success in improving subscription conversion and retention rates through data-driven lifecycle programs
Strong background in designing, executing, and analyzing A/B tests and multivariate experiments
Hands-on with marketing automation tools, segmentation frameworks, and analytics platforms (Amplitude, Hightouch, or similar)
Skilled in translating data into actionable strategies with measurable business impact
Strong communication skills and proven ability to influence cross-functional teams and senior stakeholders

Job Responsibility

Define and lead lifecycle initiatives that drive subscription conversion, improve retention rates, and increase LTV
Develop advanced targeting strategies using behavioral, demographic, and product usage data to deliver highly personalized experiences
Build and launch automated and manual campaigns (email, push, sms) that support product launches, seasonal initiatives, and ongoing engagement programs
Design and run experiments to optimize subscription conversion rates, churn reduction, and overall campaign performance
Align with Product to integrate lifecycle messaging into feature releases and with Growth Marketing to ensure seamless post-acquisition engagement
Own key metrics, including paid conversion, engagement, and campaign ROI
Manage lifecycle tools (Braze, Hightouch, HubSpot, etc.) and implement AI-driven enhancements for personalization, predictive targeting, and performance improvement

What we offer

Competitive compensation, equity, and benefits package

Fulltime

Director, Growth Marketing, Disney+

The Growth Marketing Director for Disney’s streaming services (Disney+) in Japan...

Location

Japan , Minato-ku

Salary:

Not provided

Disney

Expiration Date

Until further notice

Requirements

10–15 years of proven experience in a relevant growth marketing or digital marketing leadership role
Demonstrated success in leading and managing high-performing teams in Japan
Experience working within a global matrix organization, effectively navigating and aligning local and global priorities
Strategic Visionary: Ability to think strategically, leveraging data and insights to guide decision-making and planning
Creative Problem-Solver: Combines creativity with analytical rigor to develop innovative strategies
Stakeholder Management: Strong skills in building relationships and influencing across diverse teams and functions
Exceptional Communication: Strong presentation skills and storytelling abilities to captivate audiences and inspire action
Team Builder: Proven ability to motivate, manage, and develop teams to achieve shared goals
Results-Oriented: Focused on delivering measurable business outcomes with agility and efficiency
Change Champion: Inspires creativity and innovation, adapting to and driving change in dynamic environments

Job Responsibility

Own the delivery of paid retail subscription targets, and works in close collaboration with US partners
Own the delivery of retail subscription and revenue targets in collaboration with the Integrated Marketing team
Develop innovative strategies to scale new customer acquisition and reconnect campaigns
Partner closely with the Finance team on revenue generation, subscriber management, and lifecycle churn optimization
Working with Integrated Marketing to deliver a full-funnel view of the consumer journey
Foster a culture of experimentation to drive innovation and continuously optimize growth strategies
Lead and oversee Performance Marketing and Lifecycle & Loyalty Marketing in Japan
Partner with the Analytics team to track progress against the annual plan
Work closely with the Partnerships team to optimize collaboration between partner marketing and wholesale efforts
Lead the Performance Marketing team to develop and implement cross-channel strategies to maximize ROI

Director of Privacy - Go-to-Market (GTM) and Trust

We are looking for a highly skilled and internationally experienced Privacy atto...

Location

Salary:

Not provided

Atlassian

Expiration Date

Until further notice

Requirements

10+ years of privacy (or related) experience, with expertise in all privacy areas including partnering directly with GTM and Trust functions
Qualified to practice law in your local jurisdiction
Deep understanding of privacy laws, regulations, and frameworks, such as GDPR, CCPA/CPRA, HIPAA, and ISO 27701
A smart approach to risk-taking and decision-making that aligns with Atlassian’s fast-paced, agile and innovative culture
Understanding of the diverse business cultures and regulatory environments across EMEA, and the ability to deliver privacy solutions that anticipate and address the unique privacy needs of customers
Simplifier communication skills that translate complex privacy and technical concepts into easily digestible content for customers and internal stakeholders
The ability to thrive in a fast-changing environment
A growth mindset, resilience, and a healthy sense of humor

Job Responsibility

GTM and Trust support: Provide expert privacy counsel to GTM and Trust teams throughout the customer lifecycle, including pre-sales content development, compliance with global privacy laws, customer migrations to Cloud and support for strategic and novel privacy negotiations
Customer support: Engage directly with customers to address specific privacy needs and expectations unique to the EMEA region, adapting guidance to reflect local business practices and cultural nuances
Regulatory compliance: Advise on the impact of emerging global privacy laws and regulations, and help prepare practical responses to new requirements
Cross-functional engagement: Collaborate with internal stakeholders, including other Legal pillars, Sales, Trust, Engineering, Product, Security, People, and IT, to ensure privacy considerations and customer needs are integrated into business initiatives and roadmaps

What we offer

health and wellbeing resources
paid volunteer days

Director, Demand Generation

Seamless.AI is seeking a data-driven, strategic, and execution-focused Director,...

Location

United States

Salary:

Not provided

Seamless.AI

Expiration Date

Until further notice

Requirements

5+ years of experience in growth or performance marketing, preferably in SaaS or high-growth tech
Expertise across paid channels, automation tools (Customer.io, HubSpot, Marketo, Pardot, etc.), CRO platforms, and analytics tools
Proven ability to scale multi-channel campaigns
Strong grasp of funnel metrics, data interpretation, and optimization strategies
Experience working cross-functionally with sales, design, product, and people teams
A bias for testing, iterating, and moving fast
Bachelor's degree or equivalent work experience in B2B SaaS or a GTM org that closely supports sales enablement
Have managed marketing support for recruiting initiatives, employer brand, or job boards
Love tools like Segment, Amplitude, Unbounce, or Seamless.AI
Must be authorized to work in the U.S.

Job Responsibility

Own the strategy, execution, and performance of all marketing campaigns to drive users, demos and revenue across the customer lifecycle
Oversee all lifecycle and nurture email campaigns across marketing and sales funnels
Drive segmentation, lead scoring, and behavioral-based automation
Collaborate with sales/ops on routing, MQL optimization, and data hygiene
Optimize CAC, CPL, ROAS, and other acquisition KPIs in B2B campaigns
Increase qualified lead volume while improving customer acquisition cost (CAC)
Drive conversion rate uplift across Content, Landing Pages and nurture flows
Launch high-performing campaign initiatives to drive traffic, impressions, demos and sales

Fulltime