Director, Integrated Media Strategy & Planning Job at BASIC/DEPT® (New York)

Director, Media Strategy & Planning

The Media Director is a senior strategic leader responsible for defining and exe...

Location

United States , Bellevue

Salary:

151000.00 - 204200.00 USD / Year

T-Mobile

Expiration Date

Until further notice

Requirements

12+ years Media management experience within consumer/B2B products or retail industry (experience in media planning at an advertising agency highly recommended)
Strong experience in digital planning and activation across multiple platforms and disciplines
Ability to deliver clear, compelling strategies and performance updates
Ability to translate numbers and data into actionable plans explaining decision making through data
Established history of positive results and strong partnership managing an agency
Able to guide team on when and how to leverage 1,000+ data inputs (audience consumption, various media performance reports – matched metrics v. incrementality v. MMM channel ROI/CPIAs v. Brand Lift Studies, competitive intelligence, marketplace dynamics, macroeconomic trends, business performance & opportunities, local market share, etc) that drive media recommendations and optimizations
Experience with Marketing Mix Models and Attribution Models, and how Media decisions can deliver on business and marketing needs
Success building a team with clear roles and responsibilities, supporting and coaching them in their respective areas
Lead multiple work streams and teams simultaneously in a fun, fast paced environment
Bachelor’s Degree in Business, Marketing, Communications or related field

Job Responsibility

Define and lead full-funnel paid media strategy, understanding evolving consumer trends and translating business and growth objectives into scalable plans and measurable outcomes
Steward T-Mobile’s $1B+ paid media investment with strong financial discipline, utilizing MMM and advanced data sets to drive continuous improvement in efficiency, performance, and Return on Investment
Determine channel roles, investment strategies, and optimization approaches that balance upper-funnel brand building with lower-funnel performance outcomes in support of enterprise growth objectives
Establish the integrated media strategy across brand, postpaid, and broadband businesses
Decide how media investments are allocated, reallocated, and optimized across channels, campaigns, and initiatives based on performance, market dynamics, and business priorities
Evaluate and raise material investment shifts, performance risk, or strategic changes to executive leadership with data-backed recommendations
Serve as a senior thought leader on performance marketing trends, platform innovation, privacy-safe measurement, and emerging media opportunities
Work upstream with Marketing, Analytics, Finance, Operations, and agency partners to ensure media strategies are tightly aligned with enterprise priorities
Lead, mentor, and scale a high-performing media organization, fostering accountability, growth, and excellence rooted in T-Mobile’s Values in Action
Develop and activate innovative, creative paid media solutions aligned with evolving consumer consumption habits, emerging platforms, and cultural trends

What we offer

medical insurance
dental insurance
vision insurance
flexible spending account
401(k)
employee stock grants
employee stock purchase plan
paid time off
up to 12 paid holidays
paid parental and family leave

Fulltime

Group Director, Integrated Media Strategy

The Group Director, Integrated Media Strategy at Modifly is a senior leader and ...

Location

United States , Chicago, IL; Dallas, TX; Cincinnati, OH; San Diego, CA; Minneapolis, MN; Bentonville, AR

Salary:

150000.00 - 180000.00 USD / Year

CourtAvenue

Expiration Date

Until further notice

Requirements

12+ years in paid media with demonstrated success in omni-channel campaign leadership (enterprise-level experience strongly preferred)
5+ years in people management, with a track record of scaling high-performing teams
Deep expertise across paid search, paid social, programmatic, video, retail/e-commerce media, and emerging platforms
Proven ability to connect performance data, creative assets, and media strategy into business-impact storytelling
Strong financial and strategic acumen: able to manage budgets, forecast impact, and translate numbers into client-ready insights
Exceptional executive communication and presentation skills—able to simplify complexity and inspire confidence in senior stakeholders
Adept at managing multiple complex accounts and balancing hands-on detail with strategic oversight
Curious, adaptable, and passionate about continuous learning in a rapidly evolving industry

Job Responsibility

Lead, mentor, and inspire a team of media professionals
build an accountable, high-performing culture
Act as a trusted escalation point for strategy, client, or delivery challenges
Own staffing and resource planning across assigned accounts, aligning people, workload, and revenue goals
Champion cross-department collaboration, ensuring seamless integration between media, creative, analytics, and client service
Drive select departmental initiatives that scale Modifly’s media practice and future-proof capabilities, working closely with Executive Director, Media
Architect omni-channel paid media strategies across search, social, programmatic, retail, video, display, and emerging platforms
Stay hands-on in guiding campaign structure, optimizations, and platform best practices to ensure strategies perform
Bridge media, data, and creative by partnering with analytics and creative teams to test, measure, and scale what works
Translate complex performance data into clear, compelling stories and actionable strategies for senior-level clients

Fulltime

Media Strategy Director

At LERMA/, paid media is more than a placement. It demands precision, cultural f...

Location

United States , Dallas

Salary:

Not provided

LERMA

Expiration Date

Until further notice

Requirements

8–10+ years of experience in media strategy or planning
3+ years of progressive management experience
Strong quantitative and analytical skills (advanced Excel proficiency required)
High attention to detail and operational discipline
Comfort leading strategic conversations and taking a point of view with clients
Ability to independently prioritize across multiple workstreams
Professional presence in all internal and external communications
A self-starter mindset with a collaborative spirit
Resourcefulness in troubleshooting and navigating complexity

Job Responsibility

Lead media strategy, plan development, and budget allocation across integrated media ecosystem
Identify and size target audiences based on client briefs, cultural insight, and business goals
Facilitate media brief development and ensure clear translation of strategy to investment teams
Evaluate media vehicles and channel composition to maximize reach, efficiency, and impact
Oversee client setup, billing coordination, and administrative processes to ensure operational integrity
Present recommendations to account teams and senior clients with confidence and clarity
Build strong, trusted relationships with key client stakeholders
Write and deliver strategies and POVs as well as oversee the translation of these strategies into the final audience plans
Create detailed media measurement frameworks aligned to business outcomes in collaboration with data & analytics
Ensure work is executed thoroughly and precisely, following established procedures

What we offer

Competitive salary based on experience
Paid company holidays and vacation earned per year
Paid sick leave
Comprehensive benefits package including medical, dental, vision, life/ADD, and short-/long-term insurance
401k and annual profit-sharing retirement plans

Fulltime

Senior Director, Media Strategy

LERMA/ is seeking a Senior Director, Media Strategy — a leader who understands h...

Location

United States , Dallas

Salary:

Not provided

LERMA

Expiration Date

Until further notice

Requirements

10+ years of experience in media strategy, planning, or related disciplines
5+ years leading teams and managing people
Proven ability to develop and lead integrated, cross-channel media strategies
Strong analytical mindset with comfort translating data into actionable insights
Track record of driving client success and contributing to business growth
Experience with upfront negotiations and working within restricted categories is a plus
A clear point of view and the ability to influence at senior levels
Strong organizational skills with the ability to manage multiple priorities
Attention to detail and a commitment to quality
Confident communicator and presenter

Job Responsibility

Lead the development of culturally relevant, forward-thinking media strategies grounded in data, creativity, and emerging technologies
Ensure media approaches are aligned to business goals and designed to deliver measurable impact
Partner across Brand Strategy, Data & Analytics, and other disciplines to create cohesive, audience-first plans
Represent media as a core voice in integrated strategy, ensuring it plays a central role in how ideas come to life
Act as a trusted advisor to senior clients, building relationships rooted in insight, honesty, and impact
Drive growth across existing and new business through strong strategic thinking and innovative ideas
Bring a deep understanding of category dynamics, cultural shifts, and consumer behavior to every engagement
Ensure teams are set up for success with clear direction, strong briefs, and aligned expectations
Oversee the full media lifecycle, including planning, investment, and financial management
Leverage data, analytics, and evolving tools to continuously optimize performance and strengthen outcomes

What we offer

Competitive salary based on experience
Paid company holidays and vacation earned per year
Paid sick leave
Comprehensive benefits package including medical, dental, vision, life/ADD, and short-/long-term insurance
401k and annual profit-sharing retirement plans

Fulltime

Associate Director – Media Planning

I am currently partnering with a leading media agency in Riyadh that is looking ...

Location

Saudi Arabia , Riyadh

Salary:

Not provided

Salt

Expiration Date

Until further notice

Requirements

7-10 years of experience within a media planning agency
Strong expertise across KSA media landscape including TV, OOH, digital and performance
Proven experience managing senior client relationships
Strong leadership and team management skills
Commercially aware with experience managing large-scale budgets
Confident presenter with strong storytelling ability
Arabic preferred depending on client portfolio

Job Responsibility

Lead the development of full-funnel, integrated media strategies across offline and digital
Act as senior strategic lead across key accounts
Oversee annual planning, budget allocation and phasing
Drive performance reviews, optimisation and post-campaign analysis
Present strategic recommendations to senior client stakeholders
Manage, mentor and develop Media Managers and junior team members
Ensure commercial targets and revenue growth across accounts
Contribute to new business pitches and agency growth initiatives

Fulltime

Media Director, Planning

GSD&M is searching for a Media Director to join our Planning team. The ideal can...

Location

United States , Austin

Salary:

Not provided

GSD&M

Expiration Date

Until further notice

Requirements

Lead with audience-first thinking
Digital mindset
Ability to lead a cross-functional media strategy team
Familiarity across all things digital
Strategic understanding of digital marketplace
Experience planning digital-heavy campaigns (direct, programmatic, paid search, paid social, custom partnerships/programs, gaming, social programs)
Ability to usher traditional media planning into the digital age
Meet with media sales reps and industry representatives regularly
Be a source of confidence for clients
Provide point-of-view on new media and technologies

Job Responsibility

Lead the overall client relationship and strategic development of media plan recommendations via research, historical client-based campaigns, and collaboration within the cross-functional agency team
Management and development of the Planning team
Partner closely with the Digital Solutions, Video Investment and Decision Science teams
Provide strategic thinking and oversight of work
Foster convergence
Challenge current operations and processes and make improvements that create efficiencies

What we offer

Inclusive environment
Generous benefits
Plenty of time off
Opportunities for growth

Fulltime

Associate Director, Social Media Strategy

The Associate Director, Social Media Strategy will be a leader in social media e...

Location

United States , New York

Salary:

125000.00 - 140000.00 USD / Year

Inizio Evoke

Expiration Date

Until further notice

Requirements

At least 5 years of experience in health, biotech, or pharmaceuticals
Experience developing and presenting strategic social media plans across various channels, including Facebook, X, LinkedIn, YouTube, and Pinterest, with a strong understanding of both organic and paid content
Experience growing social media business with existing clients and participating in new business pitches
Experience mentoring junior team members
In-depth knowledge of FDA and FTC regulations for social media in the biotech and pharma industries
Experience in client service, in an agency environment, with experience collaborating within integrated teams
Skill with social monitoring and measurement tools, with strong analytical and problem-solving abilities
Bachelor's degree in life sciences, marketing, or communications

Job Responsibility

Lead in creating top-notch social strategies and content plans, ensuring feedback, strategic consultation and social media management is done to a high level
Guide clients and teams on social media strategies and issues, providing insights before implementation
Be the go-to social media subject matter expert, providing insight around platform capabilities, specifications and functionalities for clients and external audiences
Inform and develop new approaches, ideas, and services to expand the agency's social media and strategy capabilities
Lead teams through social listening
Aid in omnichannel and engagement strategy initiatives, promoting social media's alignment into client's omnichannel mix
Counsel clients and teams on best practices for social media execution, showcasing deep knowledge of platform functionalities, formats, trends, and both organic and paid content across major social channels like Facebook, Instagram, TikTok, X, LinkedIn, Pinterest, Snapchat, and YouTube
Stay up to date with latest digital marketing trends and technologies to maintain a competitive edge

What we offer

Medical
Dental
401(k)
Tuition reimbursement
Flexible time off

Fulltime

Director, CRM & Integrated Strategy

In the Director, CRM & Integrated Strategy role, you’ll serve as the strategic l...

Location

United States , Chicago

Salary:

120000.00 - 140000.00 USD / Year

Monks

Expiration Date

Until further notice

Requirements

5-8 years of digital marketing experience
Minimum of 3 years specifically focused on CRM, lifecycle, and loyalty strategy
Strong understanding of how CRM interacts with Paid Social, Search, and Programmatic media to create an integrated approach
Comfortable in the data, capable of turning spreadsheets into a narrative for client growth
Experience in campaign planning, process optimization, and managing the 'brief-to-execution' workflow with creative teams
Confidence in managing senior-level stakeholders and the ability to jump into new projects and take the lead in a fast-paced environment

Job Responsibility

Integrated Strategic Leadership: Lead the development of lifecycle marketing plans that connect paid media touchpoints to CRM flows, ensuring a seamless experience from acquisition to retention
Full-Funnel Advisory: Consult with clients on how owned channels (Email, SMS, Push) should be leveraged at every stage of the funnel to maximize Customer Lifetime Value (CLV)
Tactical Architecture: Create detailed, actionable deliverables including email content calendars, multi-channel journey maps, and rigorous test-and-learn plans
Creative Orchestration: Write comprehensive creative briefings for content teams, translating data insights into clear directions for design and copy
Performance Optimization: Regularly analyze CRM reporting to derive insights and recommend specific optimization strategies to improve engagement and conversion metrics
Client Growth & Thought Leadership: Serve as the strategic lead on CRM accounts, identifying opportunities to grow relationships by proactively sharing trends in cross-channel marketing

What we offer

Excellent, full coverage medical, dental, and vision insurance
Generous PTO and 15 company-wide holidays
401k with company contribution
Paid parental leave
Work-life balance with an emphasis on personal well-being
Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more
Authentic commitment to DEI efforts and sustainable growth

Fulltime

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Director, Integrated Media Strategy & Planning

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