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A 12-month parental leave contract leading the Impact arm of Movember's Campaigns Team. This is a senior, globally-scoped role responsible for the strategy, planning, and execution of all Impact campaigns across markets, while also leading and developing a high-performing team of Campaign Leads.
Job Responsibility:
Lead, coach, and develop the Impact Campaigns Team, fostering a high-performance culture with strong processes, clear accountability, and a commitment to learning from both success and failure
Oversee global Impact campaign strategy and execution, ensuring appropriate resourcing across the M&C Division and alignment to organisational Impact goals
Lead the development of a rolling 18-month go-to-market calendar mapping all Impact campaigns and communications, enabling strategic sequencing and audience experience planning
Partner with local market Campaign Leads to coordinate globally built, locally rolled-out initiatives, and consult on locally driven campaigns
Represent the voice of the audiences Movember serves, drawing on research and insight to ensure campaigns meet the specific men's health needs of the community
Champion the Impact portfolio internally and externally, managing key stakeholder relationships including co-branded partner initiatives (e.g. Pringles, L'Oreal)
Work with the Monitoring, Evaluation and Learning lead to embed evaluation findings into ongoing scale and sustainability planning
Manage campaign budgets in conjunction with Impact Business Partners and the Finance Team, monitoring spend and resolving variances
Requirements:
A tertiary qualification in Marketing, or a related discipline with a Marketing major
10+ years of end-to-end experience delivering integrated marketing and communications campaigns, including large-scale, multi-channel work with a demonstrable track record of impact and results
Proven ability to build and sustain trust-based relationships with a broad range of internal and external stakeholders, operating confidently in both an advisory and leadership capacity
Strong project management experience, with a track record of driving campaign delivery on time and on brief while navigating complex stakeholder environments
Experience working with external partners and agencies as campaign delivery partners, managing those relationships to a high standard from brief through to execution
Deep understanding of the full marketing mix and the strategic judgement to deploy it effectively across diverse audiences and markets
Solid budget management capability, including developing campaign budgets from scratch and managing day-to-day spend with rigour and accountability
Confident use of data, research, and audience insights to inform and optimise multi-channel campaign design and decision-making
Willingness and ability to travel internationally as required by the scope of the role
Comfortable working flexibly across time zones, with openness to working outside standard Australian office hours to support a globally distributed team
Nice to have:
Social impact and/or NFP and/or health sector marketing experience
Experience in using behaviour change models
Prior experience working in a complex matrix organisational structure
What we offer:
Flexible hybrid working from home and our modern Richmond office
Finish work at 2pm on Fridays (Dec-Aug)
NFP salary packaging (pay less tax)
13 weeks paid parental leave and 5 weeks annual leave
Fun & collaborative culture with employee social events
Free Headspace subscription and other wellbeing initiative