CrawlJobs Logo

Director, Growth Marketing - TV, Offline

United States, New York City 175000.00 - 220000.00 USD / Year · Job Posted February 18, 2026
Apply Position
Job Link Share

Job Description

Reporting to the VP of Growth, this role is responsible for defining and executing Rocket Money’s TV acquisition strategy. You will operate as a senior leader within the Growth organization by owning performance outcomes. You will oversee the execution, analysis, and optimization of Linear TV and Streaming TV. On top of that, you will be a thought-leader in growth data discovery, go-to-market strategy, creative strategy, growth engineering/data partnerships, and challenging the media buying status quo. This is an opportunity to make an immediate, measurable impact on Rocket Money’s growth. We are in a hyper-growth phase, and as a leader on the growth team, you will be expected to accelerate velocity, unlock new scale, and raise the bar for how we approach performance marketing.

Job Responsibility

  • Own the strategy and end-to-end execution of Rocket Money’s TV media buying across Linear TV and Streaming TV, including planning, budgeting, targeting, scheduling, optimization, and post-buys analysis
  • Optimize TV spend for efficiency and impact by identifying high-potential pockets, developing repeatable playbooks, and scaling winning tactics across markets
  • Own budget management and forecasting for TV
  • monitor pacing, spend effectiveness, and ROI
  • report findings with actionable recommendations
  • Collaborate with Data, Product, Engineering, and CRM to improve measurement, strengthen attribution, unlock growth levers, and ensure data quality across campaigns
  • Establish a rigorous, structured experimentation roadmap for TV, with clear hypotheses, success criteria, and actionable learnings
  • Lead and manage a high performing growth marketing manager, providing guidance and support to help them achieve their goals
  • Partner with the Creative team to ensure TV creative is best-in-class and performance-driven
  • lead creative testing and iteration to improve brand and user acquisition outcomes
  • Drive cross-functional decision-making through data-driven recommendations
  • champion a test-and-learn culture and translate insights into strategic priorities
  • Grow as a marketer by staying current on industry trends, identifying first-to-market opportunities, and disseminating learnings across the organization
  • Lead and foster a culture of curiosity, documentation, and continuous improvement
  • manage performance, onboarding, and development of team members
  • Ensure brand safety, regulatory compliance, and privacy standards in all media activity
  • collaborate with Legal/Compliance as needed

Requirements

  • 6 or more years of experience in TV media buying at a high growth consumer company, startup, or agency
  • People management experience with a track record of developing high performing growth or media buying teams
  • Strong analytical foundation with fluency in core growth and efficiency metrics such as CAC, ROAS, LTV to CAC, and blended performance
  • Proven ability to translate data and experimentation into clear strategic direction and execution
  • Experience owning Agency relationships and coordinating across internal and external partners
  • You have a holistic view of the marketing funnel and understand the role of each channel
  • Comfortable operating in ambiguous environments and making fast decisions with imperfect information
  • Experience running incrementality tests and implementing the finding into channel strategies
  • Naturally curious, with a strong inclination to question assumptions and validate ideas through data and experimentation
  • Advanced proficiency in Excel

Nice to have

  • Bonus points if you have worked with Haus
  • Hands-on experience planning traditional TV Upfront and buying Sponsorships
  • A sports fan with an understanding of the sports media landscape
  • Experience with Looker or similar analytics tools is a plus

What we offer

  • Health, Dental & Vision Plans
  • Life Insurance
  • Long/Short Term Disability
  • Competitive Pay
  • 401k Matching
  • Team Member Stock Purchasing Program (TMSPP)
  • Learning & Development Opportunities
  • Tuition Reimbursement
  • Unlimited PTO
  • Daily Lunch, Snacks & Coffee (in-office only)
  • Commuter benefits (in-office only)
  • bonus

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Similar Jobs for

Director, Growth Marketing - TV, Offline

8 matching positions

Payroll & Benefits Manager

We are looking for an experienced Payroll & Benefits Manager to support payroll ...
Location
Location
United States , New Ulm
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years of experience in payroll administration, with strong knowledge of full-cycle payroll processes
  • Proven experience managing multi-state payroll in a high-volume environment, including payroll populations exceeding 500 employees
  • Background in benefits administration, including health and welfare plans, retirement programs, and payroll-related benefit deductions
  • Working knowledge of payroll tax practices, wage and hour compliance requirements, and account reconciliation principles
  • Experience supporting union payroll environments and handling related pay rules or deductions
  • Strong reporting and data analysis skills, with the ability to prepare payroll and benefits summaries for management review
  • Proficiency with payroll and benefits systems, along with the ability to maintain accurate records and generate customized reports
  • Excellent communication and problem-solving skills for working with employees, vendors, carriers, and internal finance partners
Job Responsibility
Job Responsibility
  • Oversee end-to-end payroll processing, ensuring employees are paid accurately and on schedule while maintaining compliance with federal and state wage and hour regulations
  • Review and enter payroll-related information such as deductions, garnishments, paid time off balances, and retirement contributions into payroll systems with a high degree of accuracy
  • Administer employee benefit offerings, including health coverage, dental plans, life insurance, disability programs, flexible benefit plans, and retirement plans
  • Reconcile payroll tax withholdings, insurance deductions, and related general ledger accounts to ensure alignment between payroll records and financial reporting
  • Prepare recurring payroll and benefits reports for leadership, including summaries related to earnings, hours worked, accruals, taxes, and deductions
  • Lead annual open enrollment activities by coordinating employee communications, managing plan updates in system tools, distributing enrollment materials, and processing elections within required timelines
  • Audit monthly insurance invoices, resolve billing discrepancies with carriers, and submit accurate information for payment processing
  • Serve as a point of contact for employee benefit questions, provide guidance on plan options and changes, and escalate highly complex issues when appropriate
  • Partner with external organizations, including government program administrators, insurance carriers, and a financial institution, to support benefits coordination and retiree pension payroll administration
  • Support retirement governance activities by assisting with committee documentation and performing additional payroll and benefits-related duties as needed
What we offer
What we offer
  • medical, vision, dental, and life and disability insurance
  • 401(k) plan
  • Fulltime
Read More
Arrow Right

Certified Nursing Assistant - CNA

What you will do as a CNA
Location
Location
United States , Hamden
Salary
Salary:
18.00 - 21.60 USD / Hour
atriaseniorliving.com Logo
Atria Senior Living
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Must be Certified Nursing Assistant or Certified Home Health Aide
Job Responsibility
Job Responsibility
  • Enhance the lives of older adults by assisting them with mobility needs and daily living activities, including housekeeping, bathing, grooming, and routine personal tasks
  • Work cooperatively with other talented team members to support and care for residents
  • Receive on-the-job training and have opportunities for career growth and advancement
  • Solve problems and exhibit ethical behavior
What we offer
What we offer
  • Competitive Pay
  • Paid Holidays & PTO
  • Comprehensive Health Plans
  • Career Advancement Opportunities
  • Tuition Reimbursement
  • Employee Loyalty Rewards Program
  • Retirement Savings Plan with Employer Match
  • Rewards & Recognition
  • Health & Safety
  • Fulltime
Read More
Arrow Right

Attorney

We are looking for an experienced Attorney to support a busy litigation practice...
Location
Location
United States , Sacramento
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Active license to practice law in California and authorization to handle litigation matters in a legal setting
  • Demonstrated experience in civil litigation, with the ability to contribute across discovery, motion practice, and case analysis
  • Strong background drafting motions, briefs, and other substantive legal documents
  • Familiarity with construction litigation, mechanics lien disputes, or similarly document-heavy matters is highly valued
  • Ability to review and synthesize depositions, project records, contracts, and other complex evidentiary materials
  • Comfortable working in a remote environment and managing fluctuating weekly hours based on case deadlines and workload demands
  • Excellent organizational skills and the ability to deliver high-quality work within fast-moving, deadline-sensitive timelines.
Job Responsibility
Job Responsibility
  • Manage litigation assignments related primarily to construction disputes, including matters involving contract misrepresentation, insurance-related claims, mechanics lien actions, and selected injury cases
  • Prepare motions, briefs, and other court filings with strong attention to legal strategy, factual support, and filing deadlines
  • Handle discovery work by drafting written responses, reviewing produced materials, and organizing large volumes of case documents
  • Analyze deposition testimony, construction project files, and related records to develop clear case summaries and support ongoing defense matters
  • Assist with real estate, business, and general civil litigation issues as case demands shift across the practice
  • Prioritize assignments based on court schedules and upcoming motion deadlines, adjusting workload as needed during heavier filing periods
  • Work remotely using secure access to firm systems and case materials while maintaining consistent communication on availability and bandwidth
What we offer
What we offer
  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan
  • Parttime
Read More
Arrow Right

Server/Waitstaff

Location
Location
United States , Katy
Salary
Salary:
13.00 - 15.60 USD / Hour
atriaseniorliving.com Logo
Atria Senior Living
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • No experience needed
  • On-the-job training – get paid to get trained!
Job Responsibility
Job Responsibility
  • Set and clear tables, take residents’ dining orders and provide the highest level of customer service
  • Review menus with residents and acquaint new residents with dining at Atria
  • Assist with the preparation, delivery and cleanup of daily meals, banquets and special events
  • Create a strong sense of teamwork with your colleagues and positive relationships with residents
  • Clean and sanitize carpet, tables, chairs, condiment containers and equipment used in the dining room
What we offer
What we offer
  • Competitive Pay
  • Paid Holidays & PTO
  • Comprehensive Health Plans
  • Career Advancement Opportunities
  • Tuition Reimbursement
  • Employee Loyalty Rewards Program
  • Retirement Savings Plan with Employer Match
  • Rewards & Recognition
  • Health & Safety
  • Parttime
Read More
Arrow Right

Customer Service Administrator

We are looking for a Customer Service Administrator to support customer service ...
Location
Location
United States , Oakland
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • High school diploma or equivalent
  • 1+ years of customer service or administrative experience
  • Strong communication and problem-solving skills
  • Proficiency in Microsoft Office and customer service systems
  • Ability to manage multiple tasks in a fast-paced environment
  • Strong attention to detail and follow-through
Job Responsibility
Job Responsibility
  • Respond to customer inquiries by phone and email
  • Process orders, service requests, and account updates
  • Maintain accurate customer records and documentation
  • Coordinate with internal teams to resolve issues
  • Track service metrics and prepare reports
  • Provide general administrative support to the customer service team
What we offer
What we offer
  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan
Read More
Arrow Right

Memory Care Caregiver

What you will do as a Caregiver Enhance the lives of older adults by assisting t...
Location
Location
United States , Rancho Mirage
Salary
Salary:
17.00 - 20.40 USD / Hour
atriaseniorliving.com Logo
Atria Senior Living
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • No experience needed. We will provide you with all the training you need!
Job Responsibility
Job Responsibility
  • Enhance the lives of older adults by assisting them with mobility needs and daily living activities, including housekeeping, bathing, grooming, and routine personal tasks
  • Work cooperatively with other talented team members to support and care for residents
  • Receive on-the-job training and have opportunities for career growth and advancement
  • Solve problems and exhibit ethical behavior
What we offer
What we offer
  • Competitive Pay
  • Paid Holidays & PTO
  • Comprehensive Health Plans
  • Career Advancement Opportunities
  • Tuition Reimbursement
  • Employee Loyalty Rewards Program
  • Retirement Savings Plan with Employer Match
  • Rewards & Recognition
  • Health & Safety
  • Fulltime
Read More
Arrow Right

Casual Diploma Educator

Community Kids Murray Bridge Early Education Centre is offering an exceptional c...
Location
Location
Australia , Murray Bridge
Salary
Salary:
Not provided
g8education.edu.au Logo
G8 Education
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • ACECQA approved Certificate 3 or Diploma Qualification in Children's Services
  • Understanding of both the Early Years Learning Framework (EYLF) and National Quality Standards (NQS)
  • Proven Educator experience within an Early childhood service (working with children 0-5 years)
  • Excellent verbal and written communication skills
  • A current Working with Children Check
  • First Aid certificate
Job Responsibility
Job Responsibility
  • Build and maintain an outstanding learning environment for our children
What we offer
What we offer
  • 15% Above Award wages
  • 25% discount on childcare fees at any G8 Education Centre
  • Opportunities to advance your career within G8's network of 400+ centres
  • Access to G8's Online learning platform Wonder.LAB with more than 70 hours of professional development
  • Counselling for team members and their families through Employee Assistance Program (EAP)
  • Exclusive access to G8's benefits platform with access to 600+ retailers
  • Uniforms provided
  • Access to health and wellness programs
Read More
Arrow Right

Server/Waitstaff

Location
Location
United States , Roslyn
Salary
Salary:
17.50 - 21.00 USD / Hour
atriaseniorliving.com Logo
Atria Senior Living
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • No experience needed.
Job Responsibility
Job Responsibility
  • Set and clear tables, take residents' dining orders and provide the highest level of customer service
  • Review menus with residents and acquaint new residents with dining at Atria
  • Assist with the preparation, delivery and cleanup of daily meals, banquets and special events
  • Create a strong sense of teamwork with your colleagues and positive relationships with residents
  • Clean and sanitize carpet, tables, chairs, condiment containers and equipment used in the dining room.
What we offer
What we offer
  • Competitive Pay
  • Paid Holidays & PTO
  • Comprehensive Health Plans
  • Career Advancement Opportunities
  • Tuition Reimbursement
  • Employee Loyalty Rewards Program
  • Retirement Savings Plan with Employer Match
  • Rewards & Recognition
  • Health & Safety
  • Parttime
Read More
Arrow Right