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We're seeking a Digital Marketing Director to serve as the connective tissue between strategy and execution for a well-established, experience-driven brand. This role is ideal for a hands-on leader who thrives in the work as much as they do leading others-someone who can elevate a team, bring clarity to ambiguity, and shape digital experiences that genuinely resonate. You'll act as the day-to-day leader for a growing digital team, helping remove bottlenecks, build confidence across skill levels, and ensure work is both thoughtful and high-impact. This is a highly collaborative, in-person role where relationships, trust, and communication matter just as much as technical expertise.
Job Responsibility:
Lead as a Player-Coach
Own the Web Experience
Bridge Strategy & Execution
Turn Ambiguity into Action
Guide Multi-Channel Performance
Translate & Communicate Clearly
Strengthen Team Operations
Requirements:
10+ years of experience in digital marketing, with strong ownership of web and content experiences
Deep experience with WordPress (content management, layouts, IA-not development)
Strong UX and usability instincts, with the ability to structure content effectively
Excellent copywriting and editing skills
comfortable building pages from scratch
Solid understanding of email marketing, analytics, SEO, and paid media fundamentals
Proven ability to balance strategic thinking with day-to-day execution
Experience leading and mentoring teams, with a focus on building confidence and capability
Strong communication skills, with the ability to influence without overpowering
A thoughtful, observant approach-someone who takes time to understand before making changes
Appreciation for brand, storytelling, and the balance between data and intuition
Comfortable working in a highly collaborative, in-person environment