Director, Digital Marketing (Demand Gen) Job at Robert Half (Atlanta)

Marketing Director

We’re looking for a Marketing Director who’s as strategic as they are a self-sta...

Location

United States , Boulder

Salary:

110000.00 - 130000.00 USD / Year

Boulder Heavy Industries

Expiration Date

Until further notice

Requirements

7–12 years of progressive marketing experience in a digital agency or SaaS environment
Bachelor’s degree or equivalent experience
Experience leading campaign planning, budgeting, and optimization across multi-channel media
Expertise with HubSpot or similar CRM platforms and analytics/reporting tools
Strong project management experience especially using Asana or Airtable
Excellent written and verbal communication skills — you can lead presentations and craft copy that performs
Proven leadership skills and the ability to manage multiple initiatives with precision

Job Responsibility

Translate business goals into measurable KPIs, budgets, and campaign frameworks
Create the strategy, define segments and objectives, collaborate on design, and optimize demand-gen Google, LinkedIn, and other platform campaigns
Manage HubSpot performance dashboards and facilitate reporting
Collaborate with sales and product on the 4 P marketing mix, campaign alignment, MQL pipeline, and revenue goals
Hire and grow marketing staff, specialists, contractors, and creative partners
Monitor market trends, performance data, and platform shifts
Lead conference and event strategy, booth development, site marketing, sponsorships, performance objectives and sales collaboration
Accountable for the performance of all external facing brand assets including the corporate website, client landing pages, print collateral, and sales proposals
Be the voice of our customers, providing external input, and running market research
Present campaign results and strategic insights to leadership and key clients

What we offer

Flexible hybrid work
Generous time off
Professional development budget
Leadership that actually listens
Remote work available with the possibility of onsite or hybrid if in commuting distance of our Boulder, CO office
Time off is as important as hard work! Salaried employees are on a Flex PTO plan
Generous holidays including a reduced schedule between Christmas and New Year’s
Strong health plans - We even cover our employees' dental and vision premiums
Access to Flexible Spending Accounts Plan
Matching traditional and Roth 401k

Fulltime

Senior Director, Demand Generation

The Senior Director of Global Demand Center will be responsible for driving glob...

Location

United States

Salary:

162700.00 - 246000.00 USD / Year

Seismic

Expiration Date

Until further notice

Requirements

Proven leader and motivator with deep experience building campaigns and leading global demand generation organizations, including integrated campaigns, account-based marketing, digital demand marketing, content marketing
At least 8 years’ experience in the B2B SaaS Technology in a senior leadership position with an oversight of demand generation for a $300M-$1B ARR company
Five or more years of b-to-b digital/inbound marketing including content marketing, ability to leverage social media to seed demand, search engine optimization/search engine marketing (SEO/SEM), association marketing and content syndication
AI-forward mindset with demonstrated use cases to shorten time to market, speed to lead, speed to revenue, productivity and efficiency gains
Expertise in ABM and the entire ABM and enterprise Marketing tech stack
Experience creating and implementing proven successful, seeding, demand creation, lead nurturing and pipeline acceleration programs
Ability to tie marketing investment & performance to sales pipeline results
Strong understanding of segmentation and the programs that work best for each
Strong operational rhythm - clearly and frequently communicates priorities and results
Experience in organizations with a complex, strategic sale where best practices AND technology define a customer’s success

Job Responsibility

Lead a best-in-class global demand generation organization
Hire, develop, and lead a diverse global team of highly talented marketing professionals across demand generation, campaign marketing, content marketing and digital marketing
Develop and execute the Global Demand Generation strategy that is closely aligned with sales and business needs
Develop and execute programs to drive pipeline and closed revenue, leveraging key channels such as digital advertising, paid search, web marketing, email marketing, lifecycle marketing, video, webinars, direct mail, and more
Develop and track comprehensive metrics (Responses-Leads-Opportunities-Pipeline) and advise on the effectiveness and future direction of our lead generation marketing campaigns and spend
Provide coaching and development opportunities to team members on effective demand gen tactics and approaches
Align closely with Regional Marketing to develop and execute an effective Account-Based Marketing (ABM) strategy, specifically scaled growth ABM
Evaluate, select and manage outside vendors and AI tools that contribute to demand creation programs

Fulltime

Marketing Director

U of Digital is looking for an experienced, director-level B2B marketer to work ...

Location

Salary:

Not provided

U of Digital

Expiration Date

Until further notice

Requirements

Proven experience in a senior or director-level generalist B2B marketing role, preferably in a freelance or consulting capacity
A track record of clear, measurable results (e.g., traffic acquisition, conversion optimization, list growth, customer acquisition, or paid media ROI)
Demonstrated ability to develop and execute holistic marketing plans, including both brand/awareness initiatives and direct response/demand generation
Ability to maintain focus, prioritization and accountability over multiple quarters
Expertise in lower-funnel marketing and funnel mechanics, including content engagement, email drip campaigns, and conversion optimization
Proficiency with marketing automation, CMS, and CRM tools (e.g., HubSpot) for campaign management and execution
A senior “doer” who is comfortable leading strategy while owning some hands-on execution
A passion for the advertising, marketing, and media industry with a focus on AI
Experience in selling courses or working within the professional training / e-learning / learning and development industry is a must-have
Experience marketing to big brands (e.g., AdAge top 100, Fortune 500), with a track record of success, is strongly preferred

Job Responsibility

Marketing strategy, planning, and calendaring: Be the “quarterback” for all of U of Digital marketing, organizing an array of activities and ensuring that major launches, events, releases, and other milestones are supported with strong activation plans
Marketing prioritization: Be the voice of reason that gets everyone aligned on marketing priorities and trade-offs
Full-funnel oversight and strategy: Develop and execute a broad B2B marketing strategy that encompasses brand awareness, growth marketing, sales support, and post-sale customer loyalty and engagement
Marketing measurement: Ensure that all marketing activities are measured and accountable. Deliver regular marketing reporting, key wins, and learnings to stakeholders
Specialist staffing and resourcing: Build a bench of professional marketing and advertising specialists to handle execution, while pinch hitting where needed
Oversight over a broad range of marketing activities: Marketing foundations and infrastructure
Brand identity
Website presence
Marketing tech / platform selection and implementation
Demand gen: Audience strategy and ICP development, Brand-building and awareness, Paid traffic, subscriber, user, and customer acquisition (paid social, SEM, etc), SEO and organic traffic acquisition, Content syndication (organic social, newsletter audience, earned placements, etc), Sponsorships, Earned media (bylines, podcasts, etc), Awards

Parttime

Director of Marketing

A fast-growing fintech company in the ecommerce/payments space is seeking a Dire...

Location

United States , Austin

Salary:

Not provided

Tier4 Group

Expiration Date

Until further notice

Requirements

7+ years of progressive B2B marketing experience, including leadership ownership of demand gen and GTM strategy
Experience building or rebuilding marketing functions in startup or high-growth environments
Strong fintech, payments, SaaS, ecommerce, or financial services industry experience
Proven success driving measurable pipeline growth and marketing ROI
Experience marketing complex B2B products to ecommerce, digital advertising, or performance marketing audiences
Strong executive communication and cross-functional leadership skills

Job Responsibility

Brand positioning and messaging strategy
Demand generation and pipeline growth initiatives
Go-to-market strategy and execution
Performance marketing across paid and organic channels
Product marketing and customer-facing messaging
Sales enablement and partnership with Revenue leadership
Marketing operations, reporting, and KPI ownership
Building and scaling the marketing team/function over time

What we offer

Competitive director-level compensation package
Fully remote environment
Executive-level visibility and influence
Opportunity to build and scale a marketing organization from the ground up
High-growth company with strong upward mobility potential

Fulltime

Director of Marketing

We are seeking a strategic and hands-on Director of Marketing with deep expertis...

Location

United States

Salary:

Not provided

Clutch

Expiration Date

Until further notice

Requirements

7-10+ years in B2B SaaS marketing, with direct ownership of ABM and revenue outcomes, ideally in fintech
Analytical, revenue-driven, and accountable for results
Able to balance strategic planning with hands-on execution
Strong collaborator who thrives with tight alignment with sales
Experience partnering directly with sales leadership
Experience owning marketing ops, attribution, and tooling decisions
Comfort operating in early-stage or build-from-scratch environments

Job Responsibility

Develop a deep understanding of our customer and top of funnel motion
Audit current tools and headcount needs
Deliver a prioritized roadmap for the future of Clutch marketing
Establish KPIs, dashboards, and cadence with Sales
Recruit and hire key roles
Implement a scalable ABM playbook to drive top of funnel within key accounts
Establish a growth marketing engine that will drive expansion
Refine our demand gen and content marketing
Create consistent cadence between Marketing and Sales to ensure alignment on programs
Partner closely with sales leadership to define target accounts and execute on account plans

Fulltime

Director of Growth Marketing

This is a high-ownership role at the center of GitGuardian's growth story. You'l...

Location

France , Paris

Salary:

Not provided

GitGuardian

Expiration Date

Until further notice

Requirements

10+ years of experience in B2B marketing, with a meaningful portion in demand generation, growth, or integrated marketing leadership
Background in the cybersecurity industry, or a closely adjacent technical category
Proven track record owning pipeline targets: you've had a number, you've hit it, and you can explain how
Experience managing cross-functional marketing teams, including demand gen and field
bonus if you've managed technical marketers or GTM engineers
Deep understanding of enterprise GTM motions: multi-touch ABM, sales-marketing alignment, BDR programs, and the full funnel from intent signal to closed deal
High business acumen: you think in terms of revenue, not activities
you're comfortable in a room with the VP of Sales or CFO
Hands-on and strategic in equal measure: you can set a six-month roadmap and then roll up your sleeves to unblock a campaign launch the next morning

Job Responsibility

Own the pipeline engine: set the demand gen strategy across all channels (paid, organic, ABM, PLG-to-enterprise motions) and hold the team accountable to pipeline targets
Lead ABM at scale: build and refine account-based programs targeting F500 and mid-market enterprise accounts across key verticals, in close partnership with Sales and RevOps
Drive channel efficiency: continuously optimize spend allocation, CAC, and funnel conversion across paid digital, content syndication, webinars, and direct outreach programs
Develop the Sales & BDR interface: define how marketing-sourced leads are handed off, nurtured, and followed up, ensuring tight alignment with the BDR team on SLAs and qualification criteria
Own the event strategy and execution: set the portfolio of events (owned, sponsored, partner-led) that generate pipeline and build brand presence in the US security market, including flagship events like RSA, Black Hat, ISACs, and GitGuardian-hosted practitioner events
Activate regional GTM: deploy field programs that support territory-level sales goals, from executive dinners and lunch & learns to hands-on security workshops
Build a community presence: develop relationships with the practitioner communities (DevSecOps, AppSec, IAM) that GitGuardian serves, in partnership with the Content and Brand team
Lead GTM tech stack decisions: in partnership with RevOps, own the tooling layer that powers marketing execution: intent data, enrichment, automation, and attribution infrastructure
Drive GTM efficiency: identify and eliminate friction in the lead and account journey from first touch to SQL, using data and tooling as force multipliers
Enable AI-powered GTM programs: leverage the emerging stack of AI-native GTM tools to scale personalization, outreach quality, and campaign velocity

What we offer

Package that includes BSPCE
Lunch voucher (Swile, 12€ at 50%)
Sponsored Wellpass (gymlib)
Non-charged health insurance for children (Sidecare / Generali)
Up to €300 to improve your home office set-up
Yearly holiday allowance
Referral bonus of 4000€ for any new Guardian we might hire thanks to you
Team building: monthly budget dedicated to each employee that you can spend as you wish, with colleagues (latest examples to date: Michelin star restaurant, karaoke, stand-up show, kitesurfing week-end, ...)
Remote policy: hybrid (3 days/week at the office in Paris)
Opportunities for career development in the long term

Fulltime

Director of Growth Marketing

Director of Growth Marketing at GitGuardian. This is a high-ownership role at th...

Location

France , Paris

Salary:

Not provided

GitGuardian

Expiration Date

Until further notice

Requirements

10+ years of experience in B2B marketing, with a meaningful portion in demand generation, growth, or integrated marketing leadership
Background in the cybersecurity industry, or a closely adjacent technical category
Proven track record owning pipeline targets: you've had a number, you've hit it, and you can explain how
Experience managing cross-functional marketing teams, including demand gen and field
bonus if you've managed technical marketers or GTM engineers
Deep understanding of enterprise GTM motions: multi-touch ABM, sales-marketing alignment, BDR programs, and the full funnel from intent signal to closed deal
High business acumen: you think in terms of revenue, not activities
you're comfortable in a room with the VP of Sales or CFO
Hands-on and strategic in equal measure: you can set a six-month roadmap and then roll up your sleeves to unblock a campaign launch the next morning

Job Responsibility

Own the pipeline engine: set the demand gen strategy across all channels (paid, organic, ABM, PLG-to-enterprise motions) and hold the team accountable to pipeline targets
Lead ABM at scale: build and refine account-based programs targeting F500 and mid-market enterprise accounts across key verticals, in close partnership with Sales and RevOps
Drive channel efficiency: continuously optimize spend allocation, CAC, and funnel conversion across paid digital, content syndication, webinars, and direct outreach programs
Develop the Sales & BDR interface: define how marketing-sourced leads are handed off, nurtured, and followed up, ensuring tight alignment with the BDR team on SLAs and qualification criteria
Own the event strategy and execution: set the portfolio of events (owned, sponsored, partner-led) that generate pipeline and build brand presence in the US security market, including flagship events like RSA, Black Hat, ISACs, and GitGuardian-hosted practitioner events
Activate regional GTM: deploy field programs that support territory-level sales goals, from executive dinners and lunch & learns to hands-on security workshops
Build a community presence: develop relationships with the practitioner communities (DevSecOps, AppSec, IAM) that GitGuardian serves, in partnership with the Content and Brand team
Lead GTM tech stack decisions: in partnership with RevOps, own the tooling layer that powers marketing execution: intent data, enrichment, automation, and attribution infrastructure
Drive GTM efficiency: identify and eliminate friction in the lead and account journey from first touch to SQL, using data and tooling as force multipliers
Enable AI-powered GTM programs: leverage the emerging stack of AI-native GTM tools to scale personalization, outreach quality, and campaign velocity

What we offer

Package that includes BSPCE
Lunch voucher (Swile, 12€ at 50%)
Sponsored Wellpass (gymlib)
Non-charged health insurance for children (Sidecare / Generali)
Up to €300 to improve your home office set-up
Yearly holiday allowance
Referral bonus of 4000€ for any new Guardian we might hire thanks to you
Team building: monthly budget dedicated to each employee that you can spend as you wish, with colleagues
Remote policy: hybrid (3 days/week at the office in Paris)
Opportunities for career development in the long term

Fulltime

Senior Director of Growth Marketing

As the Senior Director of Growth Marketing, you are a hands-on architect of dema...

Location

United States

Salary:

Not provided

LoadUp

Expiration Date

Until further notice

Requirements

Deep Expertise: 95%+ of your career has been spent in the digital marketing trenches with a heavy focus on DTC (Direct-to-Consumer)
Proven Tenure: A history of 'staying the course,' with a minimum of 3 years spent in a single high-impact role
Vertical Knowledge: Experience in Home Services or a similar high-velocity, tech-enabled marketplace
The 'Know-How': You have 'been there, done that' and don't need a playbook handed to you—you write the playbook

Job Responsibility

Drive Demand: Own the end-to-end performance marketing strategy with clear, aggressive targets for lead gen and customer acquisition
Master Paid Media: Directly oversee and optimize a high-spend paid ads budget across multiple digital channels
Manage Creative: Lead the creative process with a focus on conversion-led design rather than just 'brand aesthetics'
Optimize the Platform: Leverage your deep understanding of marketplace platforms and DTC growth loops to scale our home services footprint
Execute with Velocity: Thrive in a high-speed sales environment, moving from data insight to execution in real-time

What we offer

Competitive Compensation
Full Benefits Suite – Comprehensive Medical, Dental, Vision, and 401(k) with 5% match
Action-Oriented Culture
401(k) with 5% Company Match
Flexible Spending Account (FSA)
Health Savings Account (HSA)
Monthly Stipends & Recognitions
Medical, Dental, Vision, Life
Employee Referral Program
PTO, Sick Days & Parental Leave

Fulltime

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Director, Digital Marketing (Demand Gen)

Job Description

Job Responsibility

Requirements

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