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The Director of Creative + Content Marketing at 10x Genomics spearheads the strategy, creation, and delivery of engaging, on-brand content across all channels. This role is accountable not just for editorial direction but also for the full spectrum of creative production, including multimedia, visual assets, copywriting, and high-caliber scientific writing. The ideal candidate thrives at the intersection of science, storytelling, and visual communication—ensuring every asset supports brand, pipeline, and audience objectives. This position reports to the Vice President of Integrated Marketing Communications.
Job Responsibility:
Define and evolve the brand’s narrative, voice, and visual identity in collaboration with VP of Integrated Marketing Communications and executive leadership ensuring alignment with corporate strategy
Set and own the vision for all content marketing, balancing scientific rigor with creative storytelling and strong visual identity
Develop a multi-channel editorial and creative calendar that supports strategic campaigns, demand generation, and thought leadership
Collaborate with Sr. Visual Designer to guide visual/graphic design for content assets and ensure a cohesive brand experience
Personally take on or assign the drafting, reviewing, and refining of core content: thought leadership articles, technical blogs, whitepapers, and educational resources
Ensure outstanding scientific accuracy, clarity, and engagement—partnering with product, segment marketing, and internal subject matter experts
Lead creation and review of campaign copy, web pages, social posts, and sales collateral for consistency, clarity, and brand tone of voice
Oversee end-to-end production of digital (web, email, video, infographics), print, and multimedia content
Manage a hybrid team of in-house specialists, writers (copy and science), editors, and external agencies or freelancers
Own timelines, resource allocation, creative workflow, and final delivery—ensuring content is on-brand, high-quality, and on-deadline
Serve as the key marketing stakeholder on creative projects, leading campaign asset ideation and working directly with the Sr. Visual Designer and Digital team for visuals, layout, and new formats (video, animation, interactive)
Drive creative briefs, review cycles, and asset approvals for all content deliverables
Enforce content and creative brand standards, style guides, and compliance requirements (including scientific claims)
Measure and optimize content performance against engagement and conversion KPIs—applying learnings to continually improve impact
Mentor content creators and science communicators within the team
Develop processes to support efficient, scalable creative/content production
Champion innovation in content formats, distribution, and cross-channel storytelling
Requirements:
7 years in content/creative/marketing roles (science writing/editorial, copywriting, or content leadership
2 years in a content or creative production team leadership role
Bachelor’s in scientific discipline, English, Marketing/Communications, or related field
Proven background in life sciences or deep technology content marketing—comfortable translating technical/scientific concepts for diverse, expert-to-nonexpert audiences
Strong editorial and copywriting expertise across marketing collateral, campaigns, and digital content, matched by hands-on experience creating or editing detailed science content
Demonstrated ability to oversee visual creative and digital production workflows (including video, graphics, and layout)
Excellent project management
able to prioritize, delegate, and deliver across multiple initiatives
Advanced collaboration with creative, product, and technical teams
able to guide concept-to-delivery for high-impact creative and written assets
Experience managing freelance and in-house contributors
Nice to have:
Life sciences experience strongly preferred
Local to the San Francisco Bay Area or willing to relocate
What we offer:
Equity grants
Comprehensive health and retirement benefit programs
Annual bonus program or sales incentive program
Generous time off
Competitive and comprehensive health benefits package
Competitive easy-to-use benefits that promote wellbeing and make your life easier
Family friendly policies like parental leave, and other benefits