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Virta Health is on a mission to reverse metabolic disease in one billion people. Current treatment approaches aren’t working—over half of US adults have either type 2 diabetes or prediabetes, and obesity rates are at an all-time high. Virta is changing this by helping people reverse their metabolic condition through innovations in technology, personalized nutrition, and virtual care delivery reinvented from the ground up. We have raised over $350 million from top-tier investors, and partner with the largest health plans, employers, and government organizations to help their employees and members restore their health and take back their lives. Join us on our mission to reverse metabolic disease in one billion people. Marketing at Virta is entering a scale phase. This role owns the marketing operating system and its impact on business outcomes—defining how marketing plans, executes, measures, and continuously improves across the organization.. You’ll build the systems and rituals that allow great strategy to turn into consistent, measurable impact.
Job Responsibility:
Marketing systems & tools (MarTech): Set strategy and standards for marketing technology, data, and workflows, ensuring tools, integrations, and processes scale with the business and support evolving GTM needs
Planning & budget management: Lead annual and quarterly planning support, including budget tracking, pacing, and visibility into spend vs. impact
Performance reporting & insights: Build and maintain standardized dashboards and executive-ready reporting that surface performance, trends, risks, and opportunities
Process & operating rigor: Define, document, train, and continuously improve marketing processes that enable speed, quality, and accountability across the team
Strategic horizontal leadership: Drive cross-functional initiatives that raise marketing effectiveness, improve collaboration, and strengthen team culture—including operating norms, rituals, and team health
Requirements:
10+ years experience in marketing operations, marketing analytics, or revenue operations in a scaling organization
Hands-on expertise with marketing automation and reporting tools (e.g., HubSpot or similar)
Proven ability to design processes and systems that improve speed, quality, and accountability
Strong executive communication skills, including translating data into insights and recommendations
A builder mindset: comfortable creating structure where it doesn’t yet exist