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Director, Commerce Marketing - Grocery

144400.00 - 207600.00 USD / Year · Job Posted May 03, 2026
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Job Description

Shape and accelerate the future of omni‑commerce for iconic Campbell’s brands across Grocery and Emerging Channels. Drive sustainable growth across in-store and online through modality format integration and marketing message cohesion at all shopper/consumer touchpoints. Build trust‑based, strategic customer partnerships that unlock joint value and long‑term growth. Influence internal strategy through deep customer insight, category leadership, and commercial expertise.

Job Responsibility

  • Lead strategic relationships with major omni‑channel retail partners, serving as the primary point of contact and trusted advisor
  • Drive Joint Business Planning (JBP) grounded in customer insights, category leadership, and brand priorities
  • Build and execute integrated commerce strategies connecting in‑store activation, digital shelf excellence, retail media, and shopper marketing
  • Partner with omni marketing teams to deliver cohesive omni‑channel activation with a strong focus on digital commerce acceleration
  • Collaborate with sales, brand, insights, and marketing teams to design and activate customer‑specific programs that drive incremental growth
  • Analyze customer and category trends to identify growth opportunities and risks
  • Manage omni marketing investments to maximize ROI and align with Campbell’s overall commercial strategy
  • Partner closely with category management to deliver compelling insights and thought leadership to customers
  • Deliver annual revenue, profit, and share objectives across assigned customers
  • Lead, coach, and develop two direct reports and manage agency support resources

Requirements

  • 8+ years of experience in e‑commerce or omni‑channel strategy with required customer‑facing experience
  • Proven success managing large retail or digital accounts with significant revenue responsibility
  • Strong analytical and financial acumen with the ability to translate data into actionable insights
  • Deep knowledge of omni‑channel retail dynamics and customer‑specific strategy development
  • Excellent communication, negotiation, and relationship‑building skills
  • Demonstrated ability to work cross‑functionally and influence in a matrixed CPG organization
  • Experience delivering revenue, profit, and share objectives

Nice to have

  • Experience working with key Campbell’s retail partners (e.g., Walmart, Target, Kroger, Amazon, Instacart)
  • Expertise in retail media networks, digital shelf optimization, and e‑commerce merchandising
  • A track record of leading omni‑channel transformation initiatives
  • Passion for innovation and building the next generation of commerce capabilities

What we offer

  • medical
  • dental
  • short and long-term disability
  • AD&D
  • life insurance
  • matching 401(k) plan
  • unlimited sick time
  • paid time off
  • holiday pay
  • free access to fitness center (if in WHQ)
  • access to on-site day care (operated by Bright Horizons)
  • company store
  • Campbell's Cares program matches employee donations and/or volunteer activity up to $1,500 annually

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