Director, China Analytics

• Lead Market Analytics for Metabolism BU
• Act as a strategic partner to China Metabolism BU team to frame, investigate, and answer key business questions related to the identification and evaluation of commercial strategies, tactics, and investment decisions
• Develop and lead innovative ways for the Obesity or Weight Management business to track, analyze, and measure market dynamics with a focus on accuracy, insights, and identification of opportunities
• Lead the identification of information needs, design of market research and data analytics plans, and the overall management of the research process
• Connect market research and secondary data analytics, including advanced analytics, together to tell a compelling and persuasive story that delivers clear and actionable recommendations
• Lead customer/omni-channel analysis and consultation to proactively provide deep insights, including segmentation and targeting strategy, customer journey development, CI, data mining, workshopping insights into actions
• Collaborate closely with marketing and Customer Experience teams in this context and lead forums to analyze and discuss results with country leadership
• Drive strategic thinking and serve as a market analytics leader to the China commercial teams by answering key business questions to define commercial strategies and tactics and drive investment decisions
• Lead and explore new analytics capabilities, including AI, or GCA offerings for better solutions or to better support business decisions
• Forecasting/Operating Plan Support
• In partnership with key Pfizer stakeholders, act as the GCA Integrated Insights & Strategy lead for the development of Long-Range Forecasts (LRFs) and Operating Plans for the entire BU scope
• Drive the creation of best-in-class epi- and trend-based forecast models in partnership with CoE colleagues
• Ensure accurate effective performance measurement and deliver regular assessments of portfolio performance to leadership, including clear articulation of the data and its meaning for the business
• Collaboration with Other Analytical Teams
• Lead dialogue with local and global analytical teams to adapt global strategies to the local markets
• Contribute to advancement of Business Analytics and Insights capabilities and seek to share knowledge and expertise with other colleagues
• Lead alignment with other analytics teams (CoEs/other Global or Country teams) to ensure cohesive activities with our stakeholders and facilitate best practice sharing

• Knowledge of the obesity or weight management market in China, including relevant data sources required to understand and generate insights about the market
• Demonstrated experience across most GCA capabilities including data analytics, primary and secondary market research, data reporting & visualization, and forecasting/modeling
• specific experience in Dataiku/DSS and Tableau are highly desired
• Familiarity with artificial intelligence/machine learning (AI/ML) and data science approaches
• Proven track record of being an indispensable thought partner to senior brand leaders and influencing without authority
• Fluent in English (written and spoken)
• Strong MS Excel and PowerPoint skills
• Familiarity with pharmaceutical data and visualization tools is desirable
• Known subject matter expert for quantitative and qualitative market research methodologies
• Extensive experience in the design and management of secondary data analytics
• Previous demonstrated experience in using innovative techniques to monitor, simulate and analyze complex data sets preferred
• Ability to assess and direct vendor technical capabilities and manage risks in the analytic process
• Ability to be flexible, prioritize multiple demands, deal with ambiguity, and lead teams through complex and challenging cross-functional projects
• Recognized expertise and coach to others on connecting, integrating, and synthesizing analysis into a meaningful ‘so what’ to drive clear strategic recommendations and enable commercial decision making
• Proven ability to act as a strategic partner with the capacity to quickly establish relationships of trust, credibility, and be seen as a driving partner to commercial clients
• Ability to identify, prioritize and describe relevant caveats and uncertainties in research, analytic projects, and forecasts, including how they relate to the business question and broader strategic priorities
• Previous demonstrated Business / Financial acumen
• 10+ years of professional experience, with 7+ years in analytic or consulting roles
• Healthcare and Pharmaceuticals highly preferred, with Investment Banking & Finance highly desirable
• Demonstrated significant professional experience of commercial, strategy and/or research/analytics interacting with senior stakeholders to effectively communicate insights
• Bachelor’s degree (or equivalent) required
• Masters (or equivalent) preferred in a quantitative discipline

Deep understanding the Obesity or Weight Management market is a plus