Director, Brand Partnerships

Shopify's brand partnerships program is built on a counterintuitive premise: the most powerful marketing we can do is invest in our merchants. We partner directly with influential creator-merchants who actually run businesses on Shopify - from the world's largest content creators like MrBeast (Feastables), Emma Chamberlain (Chamberlain Coffee), and Alix Earle (Reale Actives), to the most recognizable names in culture: actors like Seth Rogen (Houseplant) and Pamela Anderson (Sonsie), musicians like Cardi B (Grow-Good) and Drake (OVO), athletes like Luka Dončić (77X) and Serena Williams (Wyn Beauty). When partners talk about Shopify, they're not selling software, they're promoting entrepreneurship - making a direct tie between Shopify and the agency that comes from starting a business, relatable to hundreds of millions of people. Everything we do is then intentionally woven into Shopify's full marketing strategy: crafting world class stories on owned and earned surfaces, enabling real world product marketing moments (Shopify POS powering retail activations, Shopify's AI innovation, Shop's retail companion), generating billions of earned views at industry-leading CPMs, even producing authentic creator content that fuels performance marketing with real acquisition outcomes. This role leads a proven, growing program that Shopify is deeply committed to. You'll own two interconnected teams — Creator and Icon Partnerships — while serving as a key connector across Brand and the broader marketing and product organization. The program has scale, craft, and momentum. The role is to take it further.