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Director, Brand and Local Media

United States, Atlanta · Job Posted June 04, 2026
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Requirements

  • 10+ years of experience in performance marketing, growth marketing, or paid media leadership
  • Proven track record of managing multi-channel media performance, including budget allocation and optimization against CPL/CPA targets
  • Strong experience leading agency partners and driving accountability for execution and results
  • Deep knowledge of paid media channels, particularly paid search and social
  • Experience using attribution models (e.g., MTA) and applying insights to optimize performance
  • Ability to translate data into clear, actionable recommendations for stakeholders
  • Strong cross-functional leadership and stakeholder management skills
  • Experience in franchise, multi-location, or lead-generation environments preferred
  • Bachelor’s degree in Marketing, Business, or a related field
  • Ability to work onsite four days per week

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