Director, Advertising Insights & Audience Strategy-Xumo

We are seeking a dynamic and collaborative individual to help drive efforts around our emerging Xumo Identity Platform. This individual will serve as the primary point person for the platform, driving its adoption and integration across the organization to deliver deeper audience insights and enable more effective targeting. This individual will also play a key role in translating audience insights into actionable strategies and compelling narratives that support both internal decision-making and advertiser engagement. This role sits at the intersection of data strategy, ad sales, marketing, product, and revenue enablement. The ideal candidate will have a deep understanding of audience segmentation, targeting, and a proven track record of translating data into actionable strategies that improve engagement and revenue outcomes.