Director, ABM and Lifecycle Job at 80Twenty

Director, ABM and Lifecycle

Our client, a rapidly scaling Series E company in the AI space with over $100m i...

Location

United States

Salary:

200000.00 - 250000.00 USD / Year

80Twenty

Expiration Date

Until further notice

Requirements

8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
3+ years owning enterprise ABM programs
Experience leading and scaling teams with a player-coach approach
Proven success driving pipeline, revenue, retention, and expansion
Strong understanding of enterprise sales cycles and lifecycle stages
Hands-on experience with ABM platforms, CRM, and marketing automation tools
Data-driven, organized, and comfortable managing complex, multi-channel programs
Strong cross-functional collaboration skills
Ability to work in person 4–5 days per week

Job Responsibility

Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
Partner with Sales and RevOps on account strategy, segmentation, and insights
Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
Build and optimize onboarding, engagement, retention, and expansion programs
Align closely with Sales through messaging, playbooks, and campaign coordination
Define success metrics and continuously test, measure, and optimize performance
Leverage ABM, CRM, and marketing automation platforms to build scalable programs

Fulltime

Director, ABM and Lifecycle

Our client, a rapidly scaling Series E company in the AI space with over $100m i...

Location

United States

Salary:

200000.00 - 250000.00 USD / Year

80Twenty

Expiration Date

Until further notice

Requirements

8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
3+ years owning enterprise ABM programs
Experience leading and scaling teams with a player-coach approach
Proven success driving pipeline, revenue, retention, and expansion
Strong understanding of enterprise sales cycles and lifecycle stages
Hands-on experience with ABM platforms, CRM, and marketing automation tools
Data-driven, organized, and comfortable managing complex, multi-channel programs
Strong cross-functional collaboration skills
Ability to work in person 4–5 days per week

Job Responsibility

Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
Partner with Sales and RevOps on account strategy, segmentation, and insights
Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
Build and optimize onboarding, engagement, retention, and expansion programs
Align closely with Sales through messaging, playbooks, and campaign coordination
Define success metrics and continuously test, measure, and optimize performance
Leverage ABM, CRM, and marketing automation platforms to build scalable programs

Fulltime

Director, ABM and Lifecycle

Our client, a rapidly scaling Series E company in the AI space with over $100m i...

Location

United States

Salary:

200000.00 - 250000.00 USD / Year

80Twenty

Expiration Date

Until further notice

Requirements

8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
3+ years owning enterprise ABM programs
Experience leading and scaling teams with a player-coach approach
Proven success driving pipeline, revenue, retention, and expansion
Strong understanding of enterprise sales cycles and lifecycle stages
Hands-on experience with ABM platforms, CRM, and marketing automation tools
Data-driven, organized, and comfortable managing complex, multi-channel programs
Strong cross-functional collaboration skills
Ability to work in person 4–5 days per week

Job Responsibility

Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
Partner with Sales and RevOps on account strategy, segmentation, and insights
Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
Build and optimize onboarding, engagement, retention, and expansion programs
Align closely with Sales through messaging, playbooks, and campaign coordination
Define success metrics and continuously test, measure, and optimize performance
Leverage ABM, CRM, and marketing automation platforms to build scalable programs

Fulltime

Director of Lifecycle and Account Based Marketing

As Director of Lifecycle & Account-Based Marketing, you’ll own EliseAI’s most cr...

Location

United States , New York City

Salary:

200000.00 - 250000.00 USD / Year

EliseAI

Expiration Date

Until further notice

Requirements

8+ years of B2B marketing experience across ABM, lifecycle, or demand generation, ideally in B2B SaaS or AI
3+ years owning ABM programs for enterprise accounts
Experience managing and scaling marketing teams, with a strong player-coach mindset
Proven ability to drive pipeline, revenue, retention, and expansion
Strong understanding of enterprise sales cycles and lifecycle stages
Hands-on experience with ABM platforms, CRM, and marketing automation tools
Data-driven, highly organized, and comfortable managing complex, multi-channel campaigns
Strong cross-functional collaboration skills, especially with Sales
Willingness to work in person at our office 4-5 days a week

Job Responsibility

Own and scale a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many programs
Lead, mentor, and develop a team of lifecycle and ABM marketers while maintaining hands-on ownership of key initiatives
Partner with Sales and RevOps on target account selection, segmentation, and insights
Plan and execute integrated campaigns across email, digital ads, direct mail, events, in-app, SMS, and executive programs
Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
Build on existing onboarding, engagement, and expansion programs that increase adoption and lifetime value
Align closely with Sales through messaging, playbooks, and campaign coordination
Define success metrics and continuously test, measure, and optimize performance
Leverage ABM, CRM, and marketing automation tools to build scalable, repeatable programs
Attract top-tier talent to join our driven team

What we offer

Equity in the company
Medical, Dental and Vision premiums covered at 100%
Fully paid parental leave
Commuter benefits
401k benefits
Fitness & home services stipend to cover part of your expenses so you can focus on what matters
A collaborative in-office environment with an open floor plan, fully stocked kitchen, and all meals covered in the office
Unlimited vacation and paid holidays
We'll cover relocation packages and make the move exciting, not painful!

Fulltime

Director of Lifecycle and Account Based Marketing

As Director of Lifecycle & Account-Based Marketing, you’ll own EliseAI’s most cr...

Location

United States , New York City

Salary:

200000.00 - 250000.00 USD / Year

EliseAI

Expiration Date

Until further notice

Requirements

8+ years of B2B marketing experience across ABM, lifecycle, or demand generation, ideally in B2B SaaS or AI
3+ years owning ABM programs for enterprise accounts
Experience managing and scaling marketing teams, with a strong player-coach mindset
Proven ability to drive pipeline, revenue, retention, and expansion
Strong understanding of enterprise sales cycles and lifecycle stages
Hands-on experience with ABM platforms, CRM, and marketing automation tools
Data-driven, highly organized, and comfortable managing complex, multi-channel campaigns
Strong cross-functional collaboration skills, especially with Sales
Willingness to work in person at our office 4-5 days a week

Job Responsibility

Own and scale a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many programs
Lead, mentor, and develop a team of lifecycle and ABM marketers while maintaining hands-on ownership of key initiatives
Partner with Sales and RevOps on target account selection, segmentation, and insights
Plan and execute integrated campaigns across email, digital ads, direct mail, events, in-app, SMS, and executive programs
Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
Build on existing onboarding, engagement, and expansion programs that increase adoption and lifetime value
Align closely with Sales through messaging, playbooks, and campaign coordination
Define success metrics and continuously test, measure, and optimize performance
Leverage ABM, CRM, and marketing automation tools to build scalable, repeatable programs
Attract top-tier talent to join our driven team

What we offer

Equity in the company
Medical, Dental and Vision premiums covered at 100%
Fully paid parental leave
Commuter benefits
401k benefits
Fitness & home services stipend to cover part of your expenses so you can focus on what matters
A collaborative in-office environment with an open floor plan, fully stocked kitchen, and all meals covered in the office
Unlimited vacation and paid holidays
We'll cover relocation packages and make the move exciting, not painful!

Fulltime

Global Business Development Director

As Global Business Development Director, you are accountable for accelerating DE...

Location

United Kingdom , London

Salary:

Not provided

BASIC/DEPT®

Expiration Date

Until further notice

Requirements

At least 7+ years of experience within a digital agency environment
Experience in international environments and working across multiple markets
Strategic Growth Leadership: Ability to design global strategies aligned with ICPs and translate win/loss insights into GTM improvements
Operational Excellence: Skill in partnering with Marketing and Sales Ops to manage New Business strategies, Salesforce data integrity, and pipeline velocity
Operational & Tech Savvy Approach: Experience with Salesforce, ABM strategies, and the adoption of AI-enabled pitch tooling
Proficiency in translating data into actionable improvements for messaging and go-to-market strategies
Expertise in managing the full pitch lifecycle - from initial intake and narrative creation to final commercial decision
Full fluency in English

Job Responsibility

Design and execute a global new business strategy aligned to DEPT®’s ICPs, vertical priorities, and growth ambitions
Own pipeline quality and velocity in partnership with Sales leadership
Establish clear qualification standards and handoff models between Marketing, Sales, and the New Business Center
Translate win/loss insights into actionable improvements across GTM, messaging, and pitch strategy
Own, design and build DEPT sales accelerators such as our service maturity assessments
Own DEPT®’s global pitch consultant GTM strategy, treating consultants as a strategic growth channel
Lead proactive outreach, relationship development, and thought-leadership engagement
Deploy consultant-specific ABM journeys in collaboration with Marketing Ops
Lead regular internal reviews on consultant-sourced pipeline, performance, and ROI
Manage the end-to-end pitch lifecycle from opportunity intake to final decision

What we offer

A flexible, hybrid working policy (2-3 days from the office, depending on location)
DEPT®/YOU Learning Menu and DEPT®/YOU Special Programs. Develop your skills with courses and programs tailored to your needs
Stay happy and healthy with a contribution to your health through the OpenUp platform, gym and wellness discounts, and healthy lunches at the office
A reputation for doing good. DEPT® has been a Certified B Corp® since 2021, has been named a Great Place To Work since 2022 in the Netherlands and named ‘Agency of the Year’ at both The Lovies and The Webby Awards
Awesome clients. Whether big, small, local or global — at DEPT® you’ll get the opportunity to work with all of them. And we celebrate all of our successes together!

Director of Growth Marketing

At Goody, digital marketing is at the core of our business. It’s how we’ve gotte...

Location

United States; Canada

Salary:

130000.00 - 170000.00 USD / Year

Goody

Expiration Date

Until further notice

Requirements

5+ years of digital marketing experience with a strong focus on SEM and paid media
Proven ability to manage and optimize a paid media budget of at least $1 million annually
Excellent copywriting skills and creative instincts
Strong background in B2B marketing, including understanding the B2B customer lifecycle and collaboration with sales teams
Demonstrated success in running impactful campaigns on both paid search and paid social platforms
Analytical mindset with a commitment to data-driven decision making
Knowledge of web and product analytics tools (e.g. Google Analytics) and marketing automation and CRM platforms (e.g. HubSpot, Salesforce)
Passionate about pixel-perfect, on-brand design – and comfortable working with third-party design and video creatives to get there

Job Responsibility

Develop and lead comprehensive digital marketing strategies that drive business growth and optimize the customer journey
Manage our SEM channel and budget, ensuring continuous improvement in efficiency and ROI
Strategically test and scale new paid media channels, such as video, paid social, and ABM, to identify profitable avenues for growth
Oversee the collaboration with our paid media agency, ensuring alignment with our strategic goals and continued improvement in outcomes
Drive full-funnel marketing approaches, integrating remarketing and display campaigns to maximize impact
Champion conversion rate optimization and data-driven decision-making to enhance performance

What we offer

100% remote work
Group medical, dental, and vision coverage insurance (with opt-out benefits)
401k
Stock options
Open PTO, with a company-wide summer break designed to counterbalance the demands of the year-end holiday season
Paid parental leave benefits
Annual company offsite – past locations include Cabo, San Diego, and Banff
$100/month reimbursement for wellness
$500 annual education stipend
Lots of Goodys

Fulltime

Senior Manager, Global Performance Marketing Strategy

We’re looking for a data-driven, strategic, and highly collaborative marketing l...

Location

Singapore , Singapore

Salary:

Not provided

Airwallex

Expiration Date

Until further notice

Requirements

8+ years of experience in B2B or fintech performance marketing, including strategic leadership of multi-channel global acquisition programs
Proven success driving measurable pipeline growth and improving marketing efficiency (e.g., LTV:CAC, payback period)
Hands-on understanding of SFDC, Salesforce, Building Looker tables
Expertise in paid search, paid social, display, and emerging channels
familiarity with ABM and demand generation
Strong analytical acumen — experience with advanced measurement, attribution, and experimentation frameworks
Excellent communicator with experience presenting to executive leadership
Demonstrated ability to collaborate cross-functionally across time zones and influence without authority
Experience managing or operationalizing in-house performance models preferred
Bachelor’s degree in Marketing, Statistics, Computer Science, Economics, or related field

Job Responsibility

Develop and operationalize the global performance marketing strategy across paid search, paid social, programmatic, and emerging channels
Partner with regional teams (APAC, EMEA, North America) to localize global frameworks into market-specific plans that drive efficiency and scale
Develop options for channel mix strategy, investment allocation models, and measurement frameworks tied to pipeline, revenue, and LTV:CAC goals
Lead quarterly planning cycles, including budget forecasting, scenario modeling, and regional investment trade-offs
Collaborate with the global execution team to become hands-on in campaign execution and optimization
Own standardized reporting to highlight growth, opportunities, and streamline communication and communication cadences for regions
Own the synthesis of learnings by region and be responsible for sharing out with stakeholders across the globe
Partner with vendors and internal teams to develop incrementality testing strategies, partnering with analytics to evolve measurement (MMMs, geo-experiments, and brand lift studies)
Surface insights from campaign data to influence global GTM and lifecycle strategy
Partner with Product Marketing to align messaging and audience segmentation strategies

Fulltime

Director, ABM and Lifecycle

80Twenty

Location:

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Additional Information:

Job Posted:
January 18, 2026

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