CrawlJobs Logo

Director, ABM and Lifecycle

80twenty.com Logo

80Twenty

Location Icon

Location:
United States

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

200000.00 - 250000.00 USD / Year

Job Description:

Our client, a rapidly scaling Series E company in the AI space with over $100m in revenue and $250m in funding is hiring for a Director, ABM and Lifecycle. This person will own and scale the company’s most critical revenue-driving programs, unifying enterprise ABM with full-funnel lifecycle marketing. You’ll lead a high-performing team while remaining hands-on, driving pipeline acceleration, higher win rates, and long-term customer growth. Operating at the center of the enterprise go-to-market strategy, you’ll partner closely with Sales, Product Marketing, RevOps, and Marketing Operations to build targeted, multi-channel programs for high-value accounts and scalable lifecycle journeys across the customer lifecycle.

Job Responsibility:

  • Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
  • Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on account strategy, segmentation, and insights
  • Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build and optimize onboarding, engagement, retention, and expansion programs
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation platforms to build scalable programs

Requirements:

  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
  • 3+ years owning enterprise ABM programs
  • Experience leading and scaling teams with a player-coach approach
  • Proven success driving pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, organized, and comfortable managing complex, multi-channel programs
  • Strong cross-functional collaboration skills
  • Ability to work in person 4–5 days per week

Additional Information:

Job Posted:
February 18, 2026

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Director, ABM and Lifecycle

Director, ABM and Lifecycle

Our client, a rapidly scaling Series E company in the AI space with over $100m i...
Location
Location
United States
Salary
Salary:
200000.00 - 250000.00 USD / Year
80twenty.com Logo
80Twenty
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
  • 3+ years owning enterprise ABM programs
  • Experience leading and scaling teams with a player-coach approach
  • Proven success driving pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, organized, and comfortable managing complex, multi-channel programs
  • Strong cross-functional collaboration skills
  • Ability to work in person 4–5 days per week
Job Responsibility
Job Responsibility
  • Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
  • Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on account strategy, segmentation, and insights
  • Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build and optimize onboarding, engagement, retention, and expansion programs
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation platforms to build scalable programs
  • Fulltime
Read More
Arrow Right

Director, ABM and Lifecycle

Our client, a rapidly scaling Series E company in the AI space with over $100m i...
Location
Location
United States
Salary
Salary:
200000.00 - 250000.00 USD / Year
80twenty.com Logo
80Twenty
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
  • 3+ years owning enterprise ABM programs
  • Experience leading and scaling teams with a player-coach approach
  • Proven success driving pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, organized, and comfortable managing complex, multi-channel programs
  • Strong cross-functional collaboration skills
  • Ability to work in person 4–5 days per week
Job Responsibility
Job Responsibility
  • Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
  • Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on account strategy, segmentation, and insights
  • Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build and optimize onboarding, engagement, retention, and expansion programs
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation platforms to build scalable programs
  • Fulltime
Read More
Arrow Right

Director, ABM and Lifecycle

Our client, a rapidly scaling Series E company in the AI space with over $100m i...
Location
Location
Salary
Salary:
200000.00 - 250000.00 USD / Year
80twenty.com Logo
80Twenty
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
  • 3+ years owning enterprise ABM programs
  • Experience leading and scaling teams with a player-coach approach
  • Proven success driving pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, organized, and comfortable managing complex, multi-channel programs
  • Strong cross-functional collaboration skills
  • Ability to work in person 4–5 days per week
Job Responsibility
Job Responsibility
  • Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
  • Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on account strategy, segmentation, and insights
  • Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build and optimize onboarding, engagement, retention, and expansion programs
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation platforms to build scalable programs
Read More
Arrow Right

Director, ABM and Lifecycle

Our client, a rapidly scaling Series E company in the AI space with over $100m i...
Location
Location
United States
Salary
Salary:
200000.00 - 250000.00 USD / Year
80twenty.com Logo
80Twenty
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
  • 3+ years owning enterprise ABM programs
  • Experience leading and scaling teams with a player-coach approach
  • Proven success driving pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, organized, and comfortable managing complex, multi-channel programs
  • Strong cross-functional collaboration skills
  • Ability to work in person 4–5 days per week
Job Responsibility
Job Responsibility
  • Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
  • Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on account strategy, segmentation, and insights
  • Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build and optimize onboarding, engagement, retention, and expansion programs
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation platforms to build scalable programs
  • Fulltime
Read More
Arrow Right

Director of Lifecycle and Account Based Marketing

As Director of Lifecycle & Account-Based Marketing, you’ll own EliseAI’s most cr...
Location
Location
United States , New York City
Salary
Salary:
200000.00 - 250000.00 USD / Year
eliseai.com Logo
EliseAI
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation, ideally in B2B SaaS or AI
  • 3+ years owning ABM programs for enterprise accounts
  • Experience managing and scaling marketing teams, with a strong player-coach mindset
  • Proven ability to drive pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, highly organized, and comfortable managing complex, multi-channel campaigns
  • Strong cross-functional collaboration skills, especially with Sales
  • Willingness to work in person at our office 4-5 days a week
Job Responsibility
Job Responsibility
  • Own and scale a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many programs
  • Lead, mentor, and develop a team of lifecycle and ABM marketers while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on target account selection, segmentation, and insights
  • Plan and execute integrated campaigns across email, digital ads, direct mail, events, in-app, SMS, and executive programs
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build on existing onboarding, engagement, and expansion programs that increase adoption and lifetime value
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation tools to build scalable, repeatable programs
  • Attract top-tier talent to join our driven team
What we offer
What we offer
  • Equity in the company
  • Medical, Dental and Vision premiums covered at 100%
  • Fully paid parental leave
  • Commuter benefits
  • 401k benefits
  • Fitness & home services stipend to cover part of your expenses so you can focus on what matters
  • A collaborative in-office environment with an open floor plan, fully stocked kitchen, and all meals covered in the office
  • Unlimited vacation and paid holidays
  • We'll cover relocation packages and make the move exciting, not painful!
  • Fulltime
Read More
Arrow Right

Director of Lifecycle and Account Based Marketing

As Director of Lifecycle & Account-Based Marketing, you’ll own EliseAI’s most cr...
Location
Location
United States , New York City
Salary
Salary:
200000.00 - 250000.00 USD / Year
eliseai.com Logo
EliseAI
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation, ideally in B2B SaaS or AI
  • 3+ years owning ABM programs for enterprise accounts
  • Experience managing and scaling marketing teams, with a strong player-coach mindset
  • Proven ability to drive pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, highly organized, and comfortable managing complex, multi-channel campaigns
  • Strong cross-functional collaboration skills, especially with Sales
  • Willingness to work in person at our office 4-5 days a week
Job Responsibility
Job Responsibility
  • Own and scale a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many programs
  • Lead, mentor, and develop a team of lifecycle and ABM marketers while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on target account selection, segmentation, and insights
  • Plan and execute integrated campaigns across email, digital ads, direct mail, events, in-app, SMS, and executive programs
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build on existing onboarding, engagement, and expansion programs that increase adoption and lifetime value
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation tools to build scalable, repeatable programs
  • Attract top-tier talent to join our driven team
What we offer
What we offer
  • Equity in the company
  • Medical, Dental and Vision premiums covered at 100%
  • Fully paid parental leave
  • Commuter benefits
  • 401k benefits
  • Fitness & home services stipend to cover part of your expenses so you can focus on what matters
  • A collaborative in-office environment with an open floor plan, fully stocked kitchen, and all meals covered in the office
  • Unlimited vacation and paid holidays
  • We'll cover relocation packages and make the move exciting, not painful!
  • Fulltime
Read More
Arrow Right

Senior Director, Growth

We are looking for a Senior Director, Growth, who will be a hands-on operator to...
Location
Location
Salary
Salary:
Not provided
crescendo.ai Logo
Crescendo
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Strong technical foundation
  • a computer science degree is highly preferred
  • Proven ability to work directly in modern GTM tooling and CRMs at scale
  • Highly analytical, with the ability to investigate data issues and performance gaps independently
  • Product-minded builder who obsesses over outcomes & speed
Job Responsibility
Job Responsibility
  • Build, operate, and continuously optimize the GTM tech stack, including Clay, HeyReach, Instantly, Nooks, Make, and related tools
  • Design and launch scalable outbound and inbound systems that directly generate qualified pipeline
  • Partner tightly with Sales and Marketing leadership to translate real customer and rep feedback into systems that perform in production
  • Own pipeline and revenue performance, with clear accountability for pipeline, conversion rates, and deal creation
  • Instrument, monitor, and debug analytics across the funnel, investigating anomalies, identifying root causes, and implementing fixes
  • Architect and maintain CRM workflows, automation, attribution, and data models in HubSpot and Salesforce
  • Implement and operationalize core marketing motions such as ABM, SEO, AEO, lifecycle, and outbound in a measurable, repeatable way
  • Establish fast experimentation loops: launch, measure, learn, iterate
  • Fulltime
Read More
Arrow Right

Global Business Development Director

As Global Business Development Director, you are accountable for accelerating DE...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
basicagency.com Logo
BASIC/DEPT®
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • At least 7+ years of experience within a digital agency environment
  • Experience in international environments and working across multiple markets
  • Strategic Growth Leadership: Ability to design global strategies aligned with ICPs and translate win/loss insights into GTM improvements
  • Operational Excellence: Skill in partnering with Marketing and Sales Ops to manage New Business strategies, Salesforce data integrity, and pipeline velocity
  • Operational & Tech Savvy Approach: Experience with Salesforce, ABM strategies, and the adoption of AI-enabled pitch tooling
  • Proficiency in translating data into actionable improvements for messaging and go-to-market strategies
  • Expertise in managing the full pitch lifecycle - from initial intake and narrative creation to final commercial decision
  • Full fluency in English
Job Responsibility
Job Responsibility
  • Design and execute a global new business strategy aligned to DEPT®’s ICPs, vertical priorities, and growth ambitions
  • Own pipeline quality and velocity in partnership with Sales leadership
  • Establish clear qualification standards and handoff models between Marketing, Sales, and the New Business Center
  • Translate win/loss insights into actionable improvements across GTM, messaging, and pitch strategy
  • Own, design and build DEPT sales accelerators such as our service maturity assessments
  • Own DEPT®’s global pitch consultant GTM strategy, treating consultants as a strategic growth channel
  • Lead proactive outreach, relationship development, and thought-leadership engagement
  • Deploy consultant-specific ABM journeys in collaboration with Marketing Ops
  • Lead regular internal reviews on consultant-sourced pipeline, performance, and ROI
  • Manage the end-to-end pitch lifecycle from opportunity intake to final decision
What we offer
What we offer
  • A flexible, hybrid working policy (2-3 days from the office, depending on location)
  • DEPT®/YOU Learning Menu and DEPT®/YOU Special Programs. Develop your skills with courses and programs tailored to your needs
  • Stay happy and healthy with a contribution to your health through the OpenUp platform, gym and wellness discounts, and healthy lunches at the office
  • A reputation for doing good. DEPT® has been a Certified B Corp® since 2021, has been named a Great Place To Work since 2022 in the Netherlands and named ‘Agency of the Year’ at both The Lovies and The Webby Awards
  • Awesome clients. Whether big, small, local or global — at DEPT® you’ll get the opportunity to work with all of them. And we celebrate all of our successes together!
Read More
Arrow Right