Direct Marketing Coordinator, Admissions and Alumni

The Digital Marketing Coordinator supports the MBA Admissions and Alumni Marketing & Communications (AAM&C) team managing key web properties, developing multi-channel content, and providing data-driven insights that improve engagement across audiences. This role collaborates closely with internal partners, creative teams, and central Marketing & Communications to maintain a consistent digital presence that reflects the HBS brand. This role is part of a larger team contributing to these efforts for student and alumni externally focusing projects, and projects or assignments may shift according to the needs of respective audiences.