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Wickes Logo Wickes · IT - Administration

Digital Trading Manager

United Kingdom, Watford · Job Posted January 20, 2026
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Job Description

We're looking for a passionate Digital Trading Manager to grow our online sales across wickes.co.uk, our apps, and in-store digital touchpoints. You’ll be the expert executing our trading plan, delivering top-notch web merchandising, and turning performance data into real, impactful growth for the categories you look after, with a focus on our Design & Installation (D&I) audience as well as flooring and tiling.

Job Responsibility

  • Leading the Digital Trading Plan for categories across the website and digital ecosystem
  • Optimising the Online Experience by managing tools and techniques to continuously improve website performance and boost sales
  • Perfecting the Customer Journey by regularly walking through customer paths using analytics and insights to pinpoint and fix friction points
  • Building Strong Stakeholder Relationships with Buying and Planning teams
  • Delivering Actionable Insights by focusing on key eCommerce KPIs to provide clear reports and recommendations
  • Managing and Developing Talent by managing one direct report

Requirements

  • 6+ years Digital Trading Expertise
  • Extensive, hands-on experience in digital eCommerce and website trading
  • Brilliant grasp of product discovery, visual merchandising, and key eCommerce KPIs (e.g., traffic, conversion, ATV, path to purchase)
  • Good working knowledge of web analytics (Google Analytics / GA4, Contentsquare or equivalent), Google Looker Studio, CMS systems, and specialist platforms for Product Discovery, Social Proofing, and Bundling (e.g., Bloomreach, Taggstar, Increasingly)
  • A natural leader and collaborator
  • Data-Driven and Strategic mindset
  • A confident self-starter, able to work collaboratively, drive your own work with minimal supervision, and thrive in a fast-paced environment

What we offer

  • Competitive bonus
  • Save-as-you-earn scheme
  • Private Medical and Life Assurance
  • Enhanced contributory pension scheme
  • Colleague discount
  • Discount platform including savings and cash back at numerous retailers, savings on gym membership, cycle to work scheme
  • Employee Assistance Programme
  • Financial education & loans
  • Access to parental, menopause and fertility support
  • Fantastic learning and development
  • Opportunity to grow and develop your career
  • Early careers network
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