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Digital Sales Strategist

KSAT 12

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Location:
United States, Detroit

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Category:
Sales

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

The Digital Sales Strategist (DSS) works directly within a Graham Media Group station, serving as the market’s digital sales expert and revenue driver. Embedded with local sales teams, the DSS collaborates with Account Executives to identify opportunities, develop client-specific digital strategies, and close high-value, multi-platform deals. This role bridges local relationships and corporate expertise, helping sellers grow their digital acumen while achieving shared revenue goals.

Job Responsibility:

  • Partner with Account Executives to identify and close new digital revenue opportunities with existing and prospective clients
  • Develop customized multi-platform strategies using GMG’s suite of digital products and vendor partners
  • Lead digital discovery conversations, proposal development, and client presentations
  • Collaborate with the Director of Digital Sales and vendors to refine product offerings, campaign goals, and performance expectations
  • Provide digital education and training for local sellers to strengthen their confidence in pitching digital solutions
  • Track, report, and forecast digital sales performance for assigned station or region
  • Maintain a strong understanding of the competitive landscape and emerging advertising technologies
  • Uphold GMG’s commitment to consultative selling, ensuring strategies are results-driven and client-centric

Requirements:

  • Minimum of 3 years of digital media sales or strategy experience, ideally within a broadcast or media company
  • Strong understanding of digital advertising platforms, targeting, and analytics
  • Excellent presentation and communication skills, both internally and externally
  • Proven track record of meeting or exceeding revenue goals
  • Ability to thrive in a fast-paced environment, collaborating across teams and departments

Additional Information:

Job Posted:
December 09, 2025

Work Type:
On-site work
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