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Lead exciting influencer campaigns and elevate brand presence in the dynamic beauty industry. Our client is a leading global player in the beauty and cosmetics industry, known for its innovative products and commitment to excellence. They offer a collaborative and supportive work environment with opportunities for professional growth and development.
Job Responsibility:
Lead the development and execution of digital PR strategies aligned with overall marketing goals
Manage and oversee influencer marketing campaigns, from planning and execution to performance analysis
Build and maintain strong relationships with key media partners and industry influencers
Develop engaging content for social media and other digital channels
Analyze data to measure campaign performance and identify areas for improvement
Stay up-to-date on the latest digital PR trends and best practices
Requirements:
5+ years of experience in digital PR or a related field
Proven track record of success in developing and executing successful digital PR campaigns
Experience working with influencers and media partners
Excellent communication, interpersonal, and presentation skills
Strong analytical skills and data-driven approach
Proficiency in social media platforms and digital marketing tools