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Digital Merchandiser

United Kingdom, Bridgwater Employment contract 40000.00 GBP / Year · Job Posted May 30, 2026
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Job Description

Toolstation is on an exciting digital transformation journey, creating a truly compelling and convenient proposition for our omni-channel business. Our goal is to empower customers to shop how they want and when they want, delivering an exceptional online experience. Join us and be a pivotal part of this exciting growth! As a Digital Merchandiser, you will be instrumental in driving digital performance by optimising our online product presentation, navigation, and search functionality. Using data insights, you will improve product discoverability and the overall customer experience. You will work closely with the Digital Merchandising Manager and collaborate across digital teams to implement strategic changes, contributing to improved customer journeys, conversion, and the delivery of category sales targets.

Job Responsibility

  • Support the execution of the digital merchandising strategy to contribute to sales growth and enhanced customer experience
  • Optimise product presentation, navigation, on-site search, and product hierarchy to boost discoverability and conversion
  • Analyse website data, customer behaviour, and category sales performance to identify opportunities and implement improvements
  • Continuously improve product listing quality, ensuring content, imagery, and categorisation meet agreed standards and drive conversion
  • Take responsibility for category site performance, analysing trading conditions, and taking actions to optimise conversion and support key financial metrics
  • Manage two junior merchandisers, providing guidance, coaching and development opportunities
  • Collaborate with cross-functional teams, including UX/UI, data analytics, campaigns, and commercial teams, to deliver site improvements
  • Proactively identify and resolve live-site issues, prioritising fixes based on customer impact and trading performance
  • Support the execution and on-site implementation of A/B tests, using outcomes to inform improvements across mobile and web
  • Deputise for the Digital Merchandising Manager when required, supporting daily priorities and projects

Requirements

  • Minimum 3+ years' experience in digital merchandising or ecommerce trading, ideally within a fast-paced retail environment
  • Proven experience in on-site merchandising, including product placement, category management, and the optimisation of navigation and search
  • Strong commercial awareness, with ability to interpret trading performance and take data-led actions to improve conversion
  • Experience using merchandising and analytics tools for optimisation and reporting
  • Strong organisational skills and attention to detail
  • A collaborative mindset, with experience working cross-functionally with wider digital teams
  • Analytical: Ability to interpret data and make timely, considered recommendations
  • Customer Centric: Passionate about the Toolstation customer experience and committed to delivering a high quality of service
  • Detail Orientated: Thorough and accurate in all areas of work
  • Drive and Motivation: Focuses on desired outcomes, takes ownership, and gets the job done

Nice to have

Experience in people management is preferred, but not essential

What we offer

  • 22 days' holidays + Bank Holidays
  • company pension scheme
  • life assurance
  • bonus scheme
  • cycle to work scheme
  • save and buy as you earn
  • 20% discounts across all Travis Perkins companies
  • financial education and support
  • family friendly policies
  • recognition awards
  • discounts at over 1000 other retailers

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