Digital Media Manager

• Plan, launch, and manage paid media campaigns across Google Ads, Meta, connected TV, and YouTube
• Monitor campaigns daily, tracking pacing, performance, and budget delivery
• Set up campaigns correctly from the start with proper structure, tracking, naming conventions, and attribution
• Proactively adjust bids, budgets, targeting, and creative based on performance signals
• Stay current on platform changes, new features, and best practices across Google and Meta
• Develop media strategies that align with client goals
• Test audiences, creative variations, and bidding strategies methodically
• Make clear recommendations on where to invest, where to pull back, and why
• Manage significant media budgets across multiple clients simultaneously
• Build and maintain automated reporting systems
• Present results in a way that connects media activity to business outcomes
• Support client reporting calls with prepared, confident analysis and clear next steps
• Work closely with creative, strategy, and account teams to align media execution with broader campaign goals
• Provide performance insights that inform creative direction
• Coordinate with project managers to ensure campaigns launch on time and run smoothly

• Agency Experience: 3+ years managing paid media at a digital or performance marketing agency
• Platform Depth: Hands-on expertise in Google Ads (Search, YouTube, Performance Max) and Meta Ads Manager
• Budget Management at Scale: Comfortable managing significant paid media budgets across multiple clients simultaneously
• Daily Discipline: You check your campaigns every day
• Reporting Infrastructure: You build systems, not spreadsheets
• Data Storytelling: You explain what happened, why it happened, and what you're doing about it
• Strategic Conviction: You form opinions about what's working and what isn't
• AI-Integrated Workflow: You're using AI tools to work smarter
• Multi-Industry Fluency: Comfortable managing media for clients across different industries
• New England-Based: Must be located in New England

Experience with connected TV platforms and programmatic a strong plus

• Profit Sharing
• Retirement savings plan with a 4% company match
• Premium health, dental, vision, and life insurance
• Optional health savings account (HSA)
• Home Office Setup: laptop + 50% reimbursement for home office equipment
• 12 paid holidays throughout the year
• Minimum three weeks of paid time off per year
• Paid parental, medical, bereavement, and other types of leave
• Flexible & Summer Fridays: Half-day Fridays throughout the summer
• Lifelong Learners Fund: Cash for professional development
• Baby Bonding Bucks: $500 bonus for any employee welcoming a new child