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Grab this opportunity, come and join Coloplast in-house media excellence Team. Our direct team, Digital Marketing & Demand Generation (part of CX), focuses on generating user demand and managing website experience with a goal of generating online sales and sample requests, growing both Consumers and Healthcare Professionals database. You now have the chance to become part of shaping our digital media strategy as, with expanding responsibilities, we are currently looking for two Digital Media Managers that will be essential for guiding digital marketing initiatives within the Chronic Care Commercial team. This role blends in-depth media management knowledge with strategic oversight of one of Coloplast’s digital media programs. Your new team consists of 20+ dedicated colleagues located in Denmark and in Poland with activities spanning more than 20 markets. You will be working across multiple departments, both at HQ and internationally. You’ll be exposed to senior leadership to maximize both visibility and impact.
Job Responsibility:
Act as a regional client lead, which includes: Serving as the primary contact for markets, providing strategic guidance and ensuring local implementation of HQ agendas
Managing and optimizing integrated media mixes, overseeing significant media budgets, and delivering actionable insights from campaign data
Optimizing digital campaigns and media investments for measurable success (hands-on in key accounts)
Leading performance reviews, market research, and competitor analysis to guide strategic decisions
Act as a global media program lead, which includes: Setting program direction, developing service offerings and growing the program by adding new platforms
Collaborating with cross-functional teams, ensuring compliance, managing brand safety, and staying ahead of digital marketing trends
Mentoring teams, fostering continuous improvement, and maximizing program impact through data-driven decisions
Requirements:
University degree in Marketing, Digital Media, Data Analytics, or related field
5+ years’ experience in digital media, including hands-on work and strategy development
Strong understanding of IT, MS Office, and high-performance operations
Ability to interpret metrics, deliver actionable insights, and drive transformation
Team-oriented, results-driven, and fluent in English
Strong stakeholder management and communication are essential as you'll coordinate across departments to drive change
You'll also simplify technical concepts for non-experts
Nice to have:
Experience in regulated industries and/or international environments
Familiarity with digital media modeling and/or matrix organizations
What we offer:
Remote, hybrid or onsite work from our office in Szczecin
Flexible working hours, Mon-Fri
International work environment with Scandinavian culture
Opportunity to use and develop foreign languages in daily work
Fantastic work atmosphere full of respect and partnership