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We are seeking an entrepreneurial Digital Media Director to build and lead a brand-new internal media capability for our agency. As a high-EQ problem solver, you will immediately manage existing B2C accounts while architecting the strategic foundation to scale the vertical and eventually build a dedicated team.
Job Responsibility
Build and lead a brand-new internal media capability for our agency
Evaluate and implement the digital paid media tools, infrastructure, and platform frameworks necessary to stand up the digital media department from scratch
Take immediate ownership of active clients, managing day-to-day operations and serving as the authoritative voice on paid strategy during meetings
Oversee and expand experimentation and hands on platform experience across Paid Social (Facebook, Instagram, LinkedIn), Paid Digital (Google Ads), and Streaming Media (Streaming TV/Hulu, Streaming Radio)
Move efforts from basic brand awareness to performance-driven programming, focusing on conversions, budget optimization, and resolving backend attribution tracking challenges
Hunt for net-new paid media client business, participate in RFPs/pitches, and scale revenue to sustain future headcount under your leadership
Requirements
Proven experience in digital paid media planning, buying, and strategy with a rolling-up-your-sleeves, startup mentality
Well-versed in the sales process, building new industry relationships, and participating in RFPs
Exceptional soft skills and situational awareness to seamlessly integrate into a tight-knit team culture
Ability to demonstrate true ownership of campaign performance and articulate how you have turned past campaign failures into successes