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We’re seeking a creative, analytical, and highly motivated Digital Marketing Specialist to join our team. In this role, you will help plan, execute, and optimize our online marketing efforts across multiple digital channels. You’ll play a key part in enhancing brand awareness, driving traffic, and generating leads that contribute to our long-term growth.
Job Responsibility:
Develop, execute, and manage digital marketing campaigns across channels including email, social media, paid search, display, and SEO/SEM
Monitor, analyze, and report on key performance metrics to assess campaign effectiveness and identify improvement opportunities
Optimize website content and landing pages for SEO and conversion performance
Manage and grow social media presence through strategic content planning and community engagement
Create compelling marketing content such as posts, ads, email newsletters, and digital assets
Assist with marketing automation workflows and CRM data segmentation
Collaborate with cross-functional teams including creative, sales, and product teams to support organizational goals
Stay up to date with digital marketing trends, tools, and best practices
Requirements:
Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience)
1–3+ years of experience in digital marketing or a related role
Solid understanding of current marketing tools and strategies
Experience with Google Analytics, Google Ads, social media ad platforms, and email marketing software
Knowledge of SEO best practices and content optimization
Strong analytical skills and ability to interpret data and trends
Excellent written and verbal communication skills
Nice to have:
Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) or marketing automation platforms (e.g., HubSpot, Marketo)
What we offer:
medical, vision, dental, and life and disability insurance