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Digital Marketing Specialist

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Mastercard

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Location:
Italy , Roma

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Category:
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Contract Type:
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Salary:

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Job Description:

Envision this role as the pivot in a thrilling marketing services transformation. It's about fully embracing and fueling change while seamlessly balancing traditional marketing endeavors. This profile thrives in a dynamic environment, contributing ideas, and actively steering this transformational journey.

Job Responsibility:

  • Deliver exceptional digital marketing initiatives guided by data analytics, ensuring measurable business impact
  • Supporting client projects, collaborating to conceptualize and execute impactful campaigns
  • End-to-end execution of Marketing Services projects focusing on financial performance and impact
  • Implement data-driven digital marketing solutions, including campaigns, marketing automation, and lifecycle management initiatives
  • Ensure operational project execution within agreed milestones and budget
  • Manage creative development and media planning, meeting high-quality standards aligned with client needs
  • Assess, recommend and improve the performance of client’s marketing activities by using data insights and data visualization tools
  • Collaborate with internal and external marketing partners to support business growth

Requirements:

  • Hands-on Experience: experience in integrated marketing, with a strong focus on digital marketing planning and data-driven implementation
  • Client Management: interest in supporting client facing work and leading digital marketing solutions
  • Project Execution: Ability to plan and execute marketing strategies and campaigns across key marketing channels to drive impactful outcomes
  • Collaboration: Thrive in a matrix organization structure, manage internal and external stakeholders effectively
  • Communication: Excellent communication and presentation skills, capable of influencing colleagues and clients on the value of digital marketing projects
  • Innovation: Show the ability to ideate, manage, and roll out complex and competitive digital marketing initiatives
  • Education: Relevant marketing degree or equivalent experience needed
  • Ability to communicate effectively in English and the local office language (if applicable)
  • Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs

Additional Information:

Job Posted:
January 02, 2026

Employment Type:
Fulltime
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