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Digital Marketing Specialist

https://www.roberthalf.com Logo

Robert Half

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Location:
United States, Southfield

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Category:
-

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Contract Type:
Employment contract

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Salary:

Not provided

Job Description:

Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement.

Job Responsibility:

  • Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising
  • Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates
  • Conduct market research and competitor analysis to identify digital marketing trends and opportunities
  • Track and report on key metrics to measure the success of digital marketing initiatives

Requirements:

  • Bachelor's degree in Marketing, Digital Marketing, or a related field
  • Proven experience in developing and executing digital marketing campaigns
  • In-depth knowledge of digital marketing channels such as social media, SEO, SEM, email marketing, and display advertising
  • Proficiency in using digital marketing tools and platforms
  • Strong analytical skills with the ability to interpret data and draw actionable insights
  • Ability to thrive in a fast-paced and collaborative environment
What we offer:
  • medical, vision, dental, and life and disability insurance
  • eligible to enroll in our company 401(k) plan

Additional Information:

Job Posted:
May 14, 2025

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:
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