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We are looking for a Digital Marketing Specialist to join a growing team on a contract-to-permanent basis. This role is ideal for a marketing specialist who combines strong campaign execution skills with strong written communication and a data-driven mindset. You will help elevate digital outreach efforts across paid and email channels while using performance insights to refine strategy and improve results.
Job Responsibility
Develop and manage digital marketing initiatives across paid search, email, and related online channels to support business growth
Create compelling marketing copy and campaign content that aligns with brand voice and engages target audiences
Monitor campaign performance using analytics tools and translate findings into practical optimization recommendations
Oversee Google Ads and search advertising activities, including campaign setup, budget tracking, keyword refinement, and performance improvement
Build, schedule, and evaluate email campaigns to strengthen audience engagement and drive measurable response
Partner with internal stakeholders to coordinate marketing priorities, timelines, and deliverables across ongoing projects
Analyze channel metrics and prepare clear reporting that highlights trends, outcomes, and next steps for improvement
Requirements
Demonstrated experience in digital marketing with hands-on responsibility for campaign execution and performance tracking
Strong writing and editing skills with the ability to produce clear, audience-focused marketing content
Proficiency with Google Ads, Google AdWords, and Google Analytics
Experience planning, launching, and optimizing email marketing campaigns
Ability to interpret data, identify trends, and make informed recommendations based on results
Strong organizational skills and the ability to manage multiple priorities in a fast-paced environment
Comfortable working through a virtual interview process and contributing effectively in a collaborative team setting