CrawlJobs Logo

Digital Marketing Manager

https://www.roberthalf.com Logo

Robert Half

Location Icon

Location:
United States , Alexandria, VA

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

Not provided

Job Description:

We are seeking an experienced Digital Marketing Manager to own and optimize all paid digital campaigns focused on growing membership, driving event attendance, boosting product/service sales, and building brand initiatives. This pivotal role will lead paid marketing on LinkedIn, Meta, Google Ads, programmatic/display, and retargeting channels—overseeing everything from strategy and execution to reporting and analysis.

Job Responsibility:

  • Plan, build, launch, and optimize paid media campaigns across LinkedIn, Meta (Facebook/Instagram), Google Ads, display/programmatic, and retargeting platforms
  • Develop and execute campaigns supporting membership, events, products/services, and brand initiatives, ensuring strong ROI and performance
  • Manage campaign budgets, pacing, creative rotation, and audience targeting for maximum impact
  • Maintain clear performance benchmarks and implement ongoing A/B, multi-variant, creative, and landing page testing to drive improvements
  • Build and maintain UTMs and tracking infrastructure, ensuring accurate flow of campaign data into analytics and reporting platforms
  • Serve as data owner for campaign performance, web analytics, attribution, and engagement metrics
  • Create, manage, and present dashboards and weekly/monthly reports visualizing campaign performance, ROI, and recommended optimizations or next steps
  • Analyze traffic, conversion rates, channel performance, and lead quality, sharing actionable insights with stakeholders
  • Collaborate closely with email marketing teams to tie paid media results to downstream business outcomes (registrations, renewals, purchases, etc.)
  • Maintain a centralized performance repository to track benchmarks, trends, and learnings across all digital campaigns
  • Build and update the digital campaign playbook, including QA checklists, documentation, and roles/workflows
  • Stay up to date on new digital ad tools, platforms, and AI capabilities—especially those accelerating campaign speed or improving return on ad spend
  • Implement efficient, repeatable campaign testing frameworks for continual optimization

Requirements:

  • 4+ years managing paid digital marketing campaigns (LinkedIn, Meta, Google Ads, programmatic/display, retargeting)
  • Proven ability to deliver against ROI and lead/conversion targets in digital marketing
  • Advanced knowledge of paid media analytics, Google Analytics (including GA4), UTMs, attribution models, and marketing dashboards
  • Experience managing campaign budgets and adjusting pacing, audience targeting, and creative rotation
  • Strong understanding of creative testing, multi-variant/A/B testing, and landing page optimization
  • Excellent data analysis and visualization skills
  • experience building reports for non-technical and executive audiences
  • Proficient in collaboration tools and with cross-functional partnership (example: email marketing)
  • Up-to-date with the latest ad technologies and AI-driven solutions
  • Strong organizational skills
  • able to manage multiple projects and documentation/playbooks

Nice to have:

  • Experience with additional tools such as Salesforce Marketing Cloud, Tableau, Figma, Adobe Creative Suite
  • Relevant micro-credentials/certifications in digital marketing strategy or platforms
  • Exposure to membership or event-driven organizations
What we offer:
  • medical, vision, dental, and life and disability insurance
  • eligible to enroll in our company 401(k) plan
  • free online training

Additional Information:

Job Posted:
February 13, 2026

Job Link Share:

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Digital Marketing Manager

Digital Marketing Manager

The Digital Marketing Manager will lead strategic analysis, optimize data manage...
Location
Location
United States , Minneapolis
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven track record with a minimum of 7 years of experience in a similar role
  • Proficiency in Content Management System (CMS) and Customer Relationship Management (CRM) software
  • Demonstrated expertise in data analysis and interpretation, with a focus on marketing analytics, data layer management, tagging and measuring
  • Strong understanding and experience in building and enhancing brand awareness and customer lifecycle
  • Experience in campaign planning and execution across various digital platforms
  • Proven ability to drive consumer awareness and engagement through innovative digital marketing strategies
  • Demonstrable success in customer acquisition and retention
  • Experience in creating impactful digital experiences for a variety of customer segments
  • Strong knowledge and experience in eCommerce and its role in driving business growth
Job Responsibility
Job Responsibility
  • Lead the strategic analysis and reporting of digital customer journeys
  • Ensure the optimization and accuracy of data management
  • Foster cross-functional collaboration with a focus on increasing ecommerce conversions and website traffic
  • Develop robust tracking solutions and navigate privacy regulations
  • Manage marketing analytics tools and maintain data accuracy
  • Direct the creation of dashboards and data visualization
  • Spearhead A/B testing and tagging initiatives
  • Oversee a team and maintain budget accountability
  • Collaborate across web, digital marketing, and IT teams to enhance digital experiences and customer acquisition
  • Ensure brand awareness and consumer awareness through effective campaign planning
What we offer
What we offer
  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan
  • Fulltime
Read More
Arrow Right

Digital Marketing Manager

Fyld is a Portuguese consulting company specializing in IT services. We bring hi...
Location
Location
Portugal , Alfragide
Salary
Salary:
Not provided
https://www.fyld.pt Logo
Fyld
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Master's degree in Management or a related field
  • Business Acumen: Strong understanding of business principles with the ability to think from an outside-in perspective
  • Strategic Mindset: Proven experience in formulating and executing strategic marketing initiatives
  • Analytical Skills: Ability to interpret market data and translate it into actionable insights
  • Communication Skills: Excellent verbal and written communication abilities
  • Collaboration: Experience working collaboratively across various departments
  • Innovative Thinking: Creative problem-solving skills with a forward-thinking approach
  • Technical Knowledge: While not the focus, a basic understanding of digital marketing tools is beneficial
  • Availability to work in Alfragide
Job Responsibility
Job Responsibility
  • Market Analysis: Conduct comprehensive market research to understand industry trends, customer needs, and the competitive landscape
  • Strategic Planning: Develop and implement strategic marketing plans that prioritize market understanding and customer insights
  • Digital Presence Evaluation: Assess and enhance our company overall digital footprint in the market
  • Cross-Functional Collaboration: Work closely with product, sales, and other teams to ensure cohesive messaging and alignment of strategies
  • Business Insight: Provide informed recommendations based on market data to influence product development and business strategies
  • Performance Monitoring: Analyze the effectiveness of marketing initiatives and adjust strategies accordingly
  • Thought Leadership: Stay abreast of industry developments to position our company as a market leader
  • Fulltime
Read More
Arrow Right

Marketing & Digital Manager

Are you ready to take your marketing expertise to the next level in a dynamic an...
Location
Location
United Kingdom , South West London
Salary
Salary:
40000.00 - 60000.00 GBP / Year
https://www.office-angels.com Logo
Office Angels
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Strong experience as a marketing manager or digital marketing manager
  • Track record of growing reach and engagement through own ideas
  • Strong attention to detail
  • Knowledge of photo and video editing as well as basic graphic design
  • Knowledge of digital platforms such as Meta, Later, Mailchimp
  • Knowledge of GDPR and IP limitations and requirements for marketing usage
  • Great organizational skills and able to work in multiple projects at the same time
  • Fluent in French - desired but not required
  • Degree in Digital Marketing, Brand Management or Media & Communications - desired but not required
Job Responsibility
Job Responsibility
  • Developing and executing comprehensive marketing strategies that drive brand awareness and engagement
  • Leading our digital marketing efforts, including SEO, PPC, email campaigns, and social media strategies
  • Collaborating with cross-functional teams to create compelling content that resonates with our target audience
  • Analysing market trends and competitor activities to identify new opportunities for growth
  • Managing and mentoring a team of marketing professionals, fostering a culture of creativity and innovation
  • Overseeing the marketing budget to ensure effective allocation of resources
What we offer
What we offer
  • Impact: Be a key player in shaping the marketing direction and making a difference in the industry!
  • Growth Opportunities: Our client believe in nurturing talent and providing pathways for professional development
  • Supportive Environment: Join a team that values collaboration, creativity, and fresh ideas
  • Competitive Benefits: Enjoy a comprehensive benefits package, including health, retirement plans, and more!
  • Fulltime
Read More
Arrow Right

Marketing & Digital Manager

Join our clients vibrant team as a Marketing & Digital Manager and play a pivota...
Location
Location
United Kingdom , London
Salary
Salary:
45000.00 - 55000.00 GBP / Year
https://www.office-angels.com Logo
Office Angels
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in a marketing role, with a strong emphasis on digital marketing
  • Bachelor's degree in Marketing, Business, or a related field
  • a master's degree is a plus
  • Proficiency in digital marketing tools and platforms (Google Analytics, AdWords, social media management tools, etc.)
  • Strong analytical skills with the ability to interpret data and make data-driven decisions
  • Excellent written and verbal communication skills
  • Creative mindset with an eye for design and branding
  • Strong organisational skills and the ability to manage multiple projects simultaneously
  • Experience in leading and developing a team, with a collaborative approach to problem-solving
Job Responsibility
Job Responsibility
  • Develop and implement comprehensive marketing strategies to enhance brand visibility and drive customer engagement
  • Oversee all digital marketing activities, including SEO, SEM, email marketing, social media, and content marketing
  • utilise analytics tools to monitor and analyse campaign performance, providing actionable insights to improve future strategies
  • Lead and mentor a team of marketing professionals, fostering a culture of innovation and excellence
  • Manage the marketing budget effectively to ensure optimal allocation of resources across various initiatives
  • Work closely with cross-functional teams, including sales, product development, and design, to ensure cohesive messaging and branding
  • Conduct market research to identify trends, customer preferences, and competitive landscape, using data to inform decision-making
What we offer
What we offer
  • Competitive salary and benefits package
  • Opportunities for professional development and career growth
  • A dynamic and inclusive workplace culture
  • The chance to make a significant impact on our brand and marketing efforts
  • Fulltime
Read More
Arrow Right

Digital Marketing Manager

Our client is a dynamic company dedicated to delivering exceptional products and...
Location
Location
United Kingdom , London
Salary
Salary:
40000.00 - 46000.00 GBP / Year
https://www.office-angels.com Logo
Office Angels
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience as a Digital Marketing Manager or similar role, with a strong portfolio of successful campaigns
  • A qualification in digital marketing ideally at degree level (Certifications from recognized bodies such as the Chartered Institute of Marketing (CIM) would also be advantageous such as Certificate or Diploma in Digital Marketing)
  • Proficiency in analytics tools (e.g., Google Analytics, SEMrush) to assess campaign performance
  • Strong project management skills with the ability to juggle multiple priorities and meet deadlines
  • Excellent communication and interpersonal skills, with a knack for storytelling through digital mediums
  • A data-driven mindset, with the ability to analyse metrics and make informed decisions
Job Responsibility
Job Responsibility
  • Develop and implement comprehensive digital marketing strategies to enhance brand awareness and drive traffic to our clients website
  • Manage and optimise social media platforms, ensuring engaging content that resonates with our target audience
  • analyse market trends and user behaviour to inform marketing campaigns and improve conversion rates
  • Collaborate with cross-functional teams to ensure cohesive messaging and branding across all channels
  • Monitor and report on the performance of all digital marketing campaigns, providing insights and recommendations for improvement
  • Oversee email marketing campaigns, including segmentation, targeting, and A/B testing
  • Manage the digital marketing budget, ensuring effective allocation of resources
  • Stay up to date with industry trends and emerging technologies, incorporating best practises into our strategies
What we offer
What we offer
  • Free Travel
  • Hybrid Working
  • Pension Contribution Matching
  • Professional Development
  • Team Culture
  • Fulltime
Read More
Arrow Right

Digital Marketing Manager

The Marketing Team is one of the biggest teams at Fever, and it's why they provi...
Location
Location
Spain , Madrid
Salary
Salary:
Not provided
https://feverup.com/fe Logo
Fever
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • +6 years of experience in Digital Marketing, Facebook ads and other social paid platforms
  • native/bilingual level of English
  • marketing background
  • opportunity to work in Madrid and evolve in Fever
Job Responsibility
Job Responsibility
  • Own the marketing strategy of your experiences
  • Build compelling marketing strategies for exclusive experiences around the world
  • Create successful performance digital marketing campaigns with high visibility leveraging social media channels
  • Work closely with the growth marketing team to analyze performance and identify opportunities
  • Manage the p&l of your region and manage a big marketing budget
  • Coordinate with cross functional teams to provide strategic directions for campaigns
What we offer
What we offer
  • Attractive compensation package consisting of base salary and the potential to earn a significant bonus for top performance
  • 40% discount on all Fever events and experiences
  • Work in a location in the heart of Madrid, with possible travel across our markets
  • Home office friendly
  • Responsibility from day one and professional and personal growth
  • Great work environment with a young, international team of talented people to work with
  • Health insurance and other benefits such as Flexible remuneration with a 100% tax exemption through Cobee
  • Gympass Membership
  • English and Spanish Lessons
  • Free food, drink and fruit at the office
  • Fulltime
Read More
Arrow Right

Digital Marketing Manager

We are partnering with a high-growth, enterprise B2B SaaS organisation that is e...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
https://www.randstad.com Logo
Randstad
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experienced Digital Marketing Manager
  • Passionate about data, growth
  • Native German speaker
  • Experience in digital demand generation
Job Responsibility
Job Responsibility
  • Expanding digital demand generation capability across the DACH region
  • Fulltime
Read More
Arrow Right

Digital Marketing Manager

The Marketing Manager is responsible for the overall marketing and communication...
Location
Location
United States , New Berlin
Salary
Salary:
Not provided
artemax.com Logo
Artemax, Inc.
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Marketing, Communication, Business or related field
  • Minimum of 10 years of progressive management and leadership role within marketing departments or advertising agency
  • Strong interpersonal skills, exceptional written and verbal communication skills, hardworking, persistent, and dependable with a positive and enthusiastic attitude
  • Ability to read, analyze and interpret general communication and web instructions
  • Ability to effectively present information and respond to questions from managers, sales representatives, clients and production staff
  • Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume
  • P&L management experience a plus
  • Above average skills with Office suite applications, specifically Excel
  • Working knowledge of any Project Management software, ERP, data/warehousing and/or CRM systems
  • Ability to define problems, collect data, establish facts and draw valid conclusions
Job Responsibility
Job Responsibility
  • Architect the annual marketing plans for each brand including marketing channel, implementation timeline and resources needed
  • Execute the implementation of the brands marketing plans - including campaigns, digital marketing, email, social and PR
  • Partner with sales and management team to define marketing materials and programs
  • Develop tactical execution for new products
  • Undertake continuous analysis of competitive environment and industry trends and leverage insights into actionable strategies
  • Effectively communicate marketing campaign performance metrics with executive management team
  • Manage and optimize organic search, content marketing, email marketing social media and alternative digital channels
  • Work closely with ecommerce subject matter experts to drive online sales through PPC optimizations, technical SEO and CRO enhancements
  • Work alongside the Amazon team to drive sales through optimized product listings, content and brand store development
  • Partner with IT team on technical operations of the business – ERP, CRM, and data management
What we offer
What we offer
  • Complimentary Lunches, Popcorn, and Beverages
  • Paid Time Off and Holiday Pay for Full-Time Employees
  • Education & Training Reimbursement
  • Work Performance Recognition Programs
  • Company-Sponsored Social Events and Recreation Room
  • Perfect Attendance Reward Program
  • Employee Referral Incentive
  • 100% Company Paid Life, AD&D, and Long-Term Disability Insurance
  • 401K Enrollment Including Company Match
  • Comprehensive Medical, Dental and Vision Insurance Plans
  • Fulltime
Read More
Arrow Right