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Digital Marketing Manager

optisolbusiness.com Logo

OptiSol Business Solutions

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Location:
India, Chennai City Corporation

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

Digital Marketing Manager — Scanflow.ai. We are seeking a Digital Marketing Manager to lead global marketing initiatives across India, the U.S., and Europe. This role blends traditional digital marketing expertise with next-generation AI-driven strategies, covering SEO for LLM-powered search, AI-assisted campaign execution, account-based marketing (ABM), and ecosystem partnerships.

Job Responsibility:

  • Run multi-channel campaigns (search, social, email, PPC, display) focused on lead generation & conversion
  • Build blogs, white papers, case studies, and videos to position Scanflow.ai as an industry leader
  • Optimize content for traditional and AI-powered search engines (LLMs)
  • Use AI tools for predictive analytics, automation, personalized campaigns, and chatbot-based lead engagement
  • Identify high-value accounts, create tailored ABM campaigns, and measure pipeline impact
  • Collaborate with MES, ERP, and QMS providers for co-marketing and ecosystem expansion
  • Track campaign performance, optimize continuously, and share actionable insights
  • Ensure campaigns adhere to pharmaceutical, food, and regional compliance standards

Requirements:

  • Strong understanding of SEO, PPC, social media, email marketing, and CRO
  • Proven ability to plan and execute multi-channel digital campaigns with measurable ROI
  • Hands-on experience with AI-powered marketing tools (ChatGPT, Jasper, HubSpot AI, etc.)
  • Experience in ABM and partnership/channel marketing
  • Excellent communication skills—ability to convert technical concepts into clear business value
  • Cultural adaptability to manage campaigns across India, U.S., and Europe
  • 3–6 years of B2B digital marketing experience in technology, industrial automation, or logistics
  • Strong expertise in SEO, PPC, social media, and marketing automation platforms (HubSpot, Marketo, Mailchimp)
  • Experience running ABM programs and partner-led marketing
  • Certifications in Google Ads/Analytics preferred
  • Analytical, growth-driven mindset with proven success in campaign optimization

Nice to have:

Prior experience marketing enterprise SaaS or AI-driven products is a plus

What we offer:
  • Opportunity to drive global campaigns across India, U.S., and Europe
  • Exposure to cutting-edge AI-driven marketing automation tools
  • Competitive salary with performance-based incentives
  • Career growth opportunities in a fast-scaling AI SaaS company
  • Collaborative work environment with a flexible culture

Additional Information:

Job Posted:
December 11, 2025

Employment Type:
Fulltime
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