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Robert Half Logo Robert Half · -

Digital Marketing Manager

United States, Willow Grove · Job Posted July 08, 2026
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Job Description

We are looking for a Digital Marketing Manager to lead a growing marketing function for a luxury retail and eCommerce business in Willow Grove, Pennsylvania. This role offers the chance to shape brand direction, expand online revenue, and strengthen customer acquisition across digital and in-store channels. The ideal candidate brings both strategic vision and hands-on execution, with the ability to guide a team and deliver measurable business results in a fast-moving environment.

Job Responsibility

  • Guide and develop a multi-disciplinary marketing team, setting priorities and supporting execution across digital campaigns, creative projects, and brand initiatives
  • Design and implement a full-funnel marketing strategy that supports revenue growth, customer engagement, and long-term brand development
  • Work closely with company leadership to refine market positioning, enhance the customer experience, and support broader business objectives
  • Oversee eCommerce marketing performance by improving traffic quality, conversion outcomes, customer acquisition, and online sales growth
  • Direct paid digital initiatives across search, social, email, and other performance channels, using data to improve return on investment
  • Identify emerging opportunities to attract new customers and expand reach through scalable acquisition programs and channel testing
  • Strengthen website lead generation and optimize the customer journey to improve engagement and conversion at every stage
  • Manage marketing budgets with a focus on efficiency, performance measurement, and smart allocation of spend across channels
  • Ensure brand messaging remains consistent and elevated across social media, digital platforms, and retail touchpoints while reflecting luxury consumer expectations

Requirements

  • 7+ years of experience in marketing with a strong background in digital growth, eCommerce, and demand generation
  • Demonstrated success leading and developing marketing teams in a results-driven environment
  • Hands-on expertise in paid search, paid social, email marketing, and digital campaign management
  • Strong command of analytics, conversion optimization, and customer acquisition strategy
  • Experience using tools such as Google Ads and Google Analytics to monitor and improve campaign performance
  • Background in luxury retail, premium consumer products, or high-end eCommerce brands is strongly preferred
  • Ability to balance strategic planning with day-to-day execution in an entrepreneurial business setting

What we offer

  • medical, vision, dental, and life and disability insurance
  • company 401(k) plan
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