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We’re seeking a Digital Marketing Lead to own and optimise our digital ecosystem – from website and email, to CRM, paid media, and beyond. Reporting to the Head of Digital, you’ll shape strategies, own execution, and ensure our digital presence is discoverable, effective, and continually evolving.
Job Responsibility:
Develop and implement strategies across key digital channels, including website, email, search, and paid media
Lead digital campaigns and promotional activity that drive foot traffic, bookings, and product purchase
Own relationships with external partners and agencies, driving alignment, accountability, and outcomes
Oversee website management, email builds, and campaign execution with speed and accuracy
Lead CRM and audience segmentation strategies to deliver targeted and personalised campaigns
Partner with agencies to deliver effective, data-driven ad campaigns
Track, analyse, and report on performance across all channels, with actionable insights and recommendations
Manage digital budgets, ensuring effective spend, ROI, and timely reconciliation
Drive continuous improvement in marketing technology, workflows, and digital practices
Requirements:
A digital all-rounder with experience in campaign management, CRM, website, email, and paid media
Relationship-driven, commercially minded, and adept at influencing and getting the best from external partners
Proficient in using tools like Klaviyo, Meta/Google ads manager, and the Microsoft suite
Skilled in both strategy and execution
A strong communicator and collaborator, confident working with agencies, partners, and cross-functional teams
Organised, detail-oriented, and able to thrive in a fast-paced, high-output environment
Approx. 6 years relevant work experience
What we offer:
Competitive salary
Paid parental leave and flexible return to work support for new parents
Amazing discounts at 90+ venues
Career progression opportunities and development through leadership programs and supported technology education tools
Access to our employee assistance program which provides free and confidential health support