Digital Marketing Manager

• Develop and execute digital marketing strategies to enhance brand visibility and drive customer engagement
• Manage and optimize Google AdWords campaigns to maximize ROI and reach targeted audiences
• Oversee multiple social media accounts by creating, scheduling, and analyzing content performance
• Utilize Google Analytics and other tracking tools to monitor website traffic and campaign effectiveness
• Collaborate with cross-functional teams to align marketing efforts with business objectives
• Stay updated on industry trends and emerging tools to implement innovative marketing strategies
• Provide light management oversight to assist in team development and workflow optimization
• Produce regular reports detailing campaign performance and actionable insights
• Coordinate with external vendors or partners to support marketing initiatives when needed
• Ensure all marketing materials are consistent with the brand's voice and standards

• Proven experience in digital marketing, including Google AdWords and Pay-Per-Click campaigns
• Proficiency in using Google Analytics to analyze data and inform decision-making
• Strong knowledge of social media platforms and effective management practices
• Familiarity with marketing tools and technologies to enhance campaign performance
• Excellent communication and organizational skills to manage multiple projects
• Leadership skills to provide light management and team support
• Ability to work on-site three days per week

Hospitality industry experience is preferred but not required

• Medical, vision, dental, and life and disability insurance
• 401(k) plan
• Free online training