Digital Marketing Manager Job at Blu Digital (Watford)

Senior Digital Marketing Manager

We are looking for an experienced Digital Marketing Manager to maintain our stee...

Location

Netherlands , Rotterdam

Salary:

4500.00 - 6500.00 EUR / Month

Breeze

Expiration Date

Until further notice

Requirements

Experienced digital marketeer
Knowledge of Meta Ads (and other ad managers), Google Sheets, AppsFlyer, Datastudio, Google Analytics
Up-to-date on latest digital marketing trends
Experience managing monthly budgets of 500K+
Full funnel expertise
Data-driven decision maker
Great at organization and planning
Knowledge about App Store Marketing & ASO
Knowledge about landing page optimization

Job Responsibility

Running paid media efforts on digital platforms (Meta, Google, TikTok)
Spearheading App Store Optimization (ASO) and landing page optimization efforts
Successfully launch and maintain full funnel digital campaigns
Create campaigns that broadly reach target audiences across brand impact, drive conversion of valuable in-market segments
Devise and run experiments + studies to evaluate efficacy of efforts
Create recommendations to improve media and creative executions
Identify synergies with above the line media
Refine and execute direct response strategy
Understand and make the right tradeoffs between new user acquisition costs (CACs) and user life time value (LTV)
Deliver weekly analysis of growth efforts, with clear recommendations and timely follow throughs

What we offer

Competitive Compensation: €4.500 - €6.500 per month (excl 8% holiday allowance)
Benefit from our Success: After two 7-month contracts, gain the option for share options
Holidays: 25 paid vacation days
Flexibility: Adapt to your preferred working hours, with the freedom to work partially remotely
Sustainable & No Travel costs: Office is just a minute away from Rotterdam Central. Breeze covers travel costs
Gear Up: Equip you with necessary tools, be it a high-end laptop and/or an ergonomic workspace
Pension plan: Additional 5% pension through a sustainable pension provider (ASR DoenPensioen)
Mental health support: Free access to a psychologist through OpenUp
Learning budget: Encouraged to put time into study & learning (and Breeze covers costs)
Empowered Growth: Quickly gain a lot of responsibility in a rapidly growing startup, with opportunities to grow with the company

Fulltime

Associate Manager, Digital Marketing

The Associate Manager, Digital Marketing will be responsible for supporting the ...

Location

United States , New York

Salary:

65000.00 - 68000.00 USD / Year

Ann Taylor

Expiration Date

Until further notice

Requirements

3-5 years of Digital Marketing experience
Prior experience working with an email service provider and SMS platform with management of campaign execution and analysis is required
Understanding of email fundamentals: CAN-SPAM requirements, segmentation, performance metrics, etc.
Data driven with knowledge across CRM, modeling and segmentation approaches and resources
BA/BS in Marketing, Business, or related major
MBA a plus

Job Responsibility

Independently drives projects and initiatives forward to meet and exceed company goals
Manages and executes: process workflow, creative brief process, asset delivery, approval, QA, etc. of digital marketing programs with key focus on Email, SMS, and Direct Mail
Develops calendars & creative schedules, manages team and agency partners to deadlines, works with merchants and site team to optimize landing pages, tests campaigns, reports on campaign performance
Posseses a keen understanding of martech tools, audience segmentation and other executional best practices
Manages agency partnerships and oversees campaigns from start to end, including ideation, briefing team members, implementation, deployment, A/B testing, optimization, monitoring, reporting and analysis
Contributes to a test and learn team environment and focus on new creative strategies to engage the client both online and offline through digital marketing channels
Collaborates with cross functional teams including CRM, Brand Marketing, E-commerce Analytics, Digital Merchandising, Organic Social, Loyalty/Credit Marketing & Creative & Project Management
Continuously monitors channel performance and ensures that campaigns meet or exceed KPI’s
Participates in the cross-flow of results and best practices with the broader Marketing and Digital teams in a timely and actionable format

What we offer

You will be eligible to receive a merchandise discount at select KnitWell Group brands, subject to each brand’s discount policies
Support for your individual development plus opportunities for career mobility within our family of brands
A culture of giving back – local volunteer opportunities, annual donation and volunteer match to eligible nonprofit organizations, and philanthropic activities to support our communities
Medical, dental, vision insurance & 401(K)
Employee Assistance Program (EAP)
Time off – paid time off & holidays

Fulltime

Digital Marketing Manager - Affiliates

My client is an industry leading footwear brand based in Hammersmith. They are l...

Location

United Kingdom , Hammersmith, London

Salary:

40000.00 GBP / Year

Blu Digital

Expiration Date

Until further notice

Requirements

Excellent understanding of how Affiliate Marketing fits within the context of the wider online marketing mix
Proven track record of successful partner, agency and team relationship building, including strong networking skills
Confident and persuasive communicator, with an ability to multitask

Job Responsibility

Focus on optimising and testing new performance marketing and display initiatives
Grow content, promotional and influencer partnerships across all markets (UK/US/CA/EU)
Develop and manage operations of the Global affiliate programme
Responsible for the channel's strategic development, growth and budget management
Hold full responsibility for their affiliate and partnerships programs, managing recruitment, performance, and partners with a focus on elevating the brand and reaching new audiences

Fulltime