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Rubick AI Logo Rubick AI · -

Digital Marketing Manager (B2B)

India, Bengaluru · Job Posted June 28, 2026
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Job Description

You will own the strategy, execution, and growth of Rubick's digital marketing engine. This role is focused on driving customer acquisition, engagement, retention, and revenue growth through data-driven marketing, AI-powered automation, and scalable growth systems. The role involves three areas: Part 1: The Fundamentals | Part 2: AI-Driven Marketing Excellence | Part 3: Innovation & Improvements

Job Responsibility

  • Own and drive digital marketing strategy across paid, owned, and earned channels
  • Drive key growth metrics including lead generation, customer acquisition, conversion rates, retention, and marketing ROI
  • Collaborate with Product, Sales, Design, and Content teams to execute growth initiatives
  • Manage marketing budgets and ensure optimal channel performance
  • Build a culture of experimentation, customer obsession, and data-driven decision making
  • Leverage AI tools across campaign management, content generation, audience targeting, personalization, and performance optimization
  • Build AI-first marketing workflows that improve efficiency, scalability, and campaign effectiveness
  • Utilize marketing automation and CRM platforms to create intelligent customer journeys and lifecycle campaigns
  • Develop dashboards, reporting systems, and data visibility frameworks to enable faster decision-making
  • Drive performance marketing across Google, Meta, LinkedIn, YouTube, SEO, SEM, email, and social channels using data and AI-driven insights
  • Continuously evaluate and implement emerging AI technologies to improve marketing productivity and ROI
  • Re-engineer marketing processes for speed, scalability, and better business outcomes
  • Identify automation opportunities and eliminate repetitive manual workflows
  • Build repeatable growth playbooks, knowledge repositories, and best-practice frameworks
  • Stay ahead of industry trends, consumer behavior shifts, and emerging digital marketing technologies

Requirements

  • 7+ years of Digital Marketing experience, preferably in a B2B environment
  • Strong expertise in Performance Marketing and Growth Marketing
  • Hands-on experience with Google Ads, Meta Ads, SEO, SEM, Google Analytics, CRM, and Marketing Automation tools
  • Proven track record of scaling customer acquisition and improving marketing ROI
  • Strong analytical, communication, and stakeholder management skills
  • Experience in eCommerce, Retail, Consumer Brands, or SaaS is preferred
  • Experience leveraging AI, automation, and data-driven marketing technologies is a strong advantage

Nice to have

  • Experience in eCommerce, Retail, Consumer Brands, or SaaS is preferred
  • Experience leveraging AI, automation, and data-driven marketing technologies is a strong advantage

What we offer

  • Recharge with 24 Annual Paid Leaves
  • Comprehensive Health Coverage — insurance worth ₹5,00,000 for you and your family’s peace of mind
  • Up to 6 Months of Maternity Leave
  • 5 days paternity leave
  • Delicious Office Lunch
  • Performance-Based Incentives
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