Digital Marketing Intern

• work with the Digital Marketing Team to support Altitude’s clients, internal account teams, and sales department
• build and expand on digital marketing knowledge
• create and manage digital marketing campaigns in Google Ads, LinkedIn Campaign Manager, and more
• learn fundamentals of PPC advertising, campaign implementation, experimentation, and optimization
• utilize Google Ads to launch marketing campaigns and monitor campaign performance
• review campaign performance and identify areas for optimization
• set up experiments to test between bid strategies, ad copy, landing pages etc.
• learn fundamentals of LinkedIn Campaign Monitor, Meta advertising, audience research, experimentation, and optimization
• utilize LinkedIn Campaign Monitor to build and launch marketing campaigns
• research and build custom target audiences in LinkedIn’s platform
• assist with marketing automation and client reporting such as building dashboards, custom metrics, etc.
• understand marketing automation platforms and how to automate repetitive marketing tasks
• utilize and build automation workflows and triggers
• check and validate form submissions from different form types with various CRMs such as Salesforce and HubSpot
• learn how to track and interpret marketing metrics using tools like Google Analytics and Google Search Console
• log into data visualization tool to build custom dashboards and custom metrics for client reporting
• develop knowledge to make recommendations based on website metrics, campaign data, and other key performance indicators

• professional curiosity and devotion to digital marketing
• flexible team player
• inquisitive
• organized
• detail-oriented
• analytical with a creative bent
• familiarity with common marketing technology platforms is desirable but not required

familiarity with common marketing technology platforms

• paid internship
• do actual work for our clients, not busy work
• get the benefit of being immersed in a real agency experience