Digital Marketing Head Job at Askan Technologies (Pondicherry)

Head of Digital Marketing

Our client is one of the UK’s most exciting luxury lifestyle brands. Built aroun...

Location

United Kingdom , London

Salary:

65000.00 - 80000.00 GBP / Year

Troika Recruitment

Expiration Date

Until further notice

Requirements

You have personally owned meaningful acquisition budgets and understand how to drive sustainable growth through paid media, customer journeys and conversion optimisation
You look beyond channels and campaigns. You understand how businesses grow, enjoy identifying opportunities and naturally think about how marketing can drive commercial performance
Have experience scaling customer acquisition programmes
Understand Meta and Google advertising in depth
Have experience improving website performance and conversion rates
Are naturally curious and constantly looking for new growth opportunities
Enjoy operating in fast-moving environments with a high degree of autonomy
Can switch comfortably between strategic thinking and hands-on execution
Enjoy being hands-on and close to delivery rather than operating purely through agencies and third parties
Bring exposure to CRM, customer lifecycle marketing or membership businesses

Job Responsibility

Own customer acquisition strategy and performance across all digital channels
Manage a significant paid media budget across Meta, Google and emerging platforms
Drive website optimisation, customer journey improvements and conversion rate growth
Develop reporting, attribution and measurement frameworks to support commercial decision making
Identify new growth opportunities, channels, partnerships and acquisition strategies
Work closely with agencies and external partners whilst helping shape the future delivery model
Support the successful launch of multiple new sites and locations over the coming years
Collaborate with Membership, Commercial, Operations and Finance teams to align marketing activity with wider business objectives
Help shape the future customer lifecycle, from acquisition through to retention and advocacy

Fulltime

Head of Digital Marketing & SaaS Growth

About ITS Info Technology Supply Ltd (ITS) is a well-established software compa...

Location

Spain , Madrid

Salary:

Not provided

Info Technology Supply Ltd.

Expiration Date

Until further notice

Requirements

2–5 years of experience in B2B marketing, with at least 1 year in a leadership or ownership role, in-house, not agency
Demonstrated track record of building demand generation engines with measurable results, pipeline, CAC, conversion rates
Experience owning GTM strategy for a SaaS product, not just executing it
Comfortable working in a lean environment where you build before you delegate
Commercially oriented, you think in CAC, LTV, ARR, churn, and pipeline, not impressions and clicks
Hands-on with marketing automation and CRM platforms
Able to brief, manage, and hold accountable external agencies without micromanaging
Data-driven decision maker who can also write a compelling brief or a sharp value proposition

Job Responsibility

Define and own the positioning, messaging, and go-to-market strategy for each product in the portfolio
Translate product capabilities into commercial value propositions
Own competitive intelligence and market positioning on an ongoing basis
Build and manage a multi-channel demand generation strategy
Implement and optimise marketing automation and CRM integration
Own campaign performance
Take commercial ownership of the Customer Success function
Build the frameworks and processes for a CS function that scales
Own the marketing and CS KPI framework
Make decisions based on data

What we offer

Opportunity to build and scale critical functions with significant business impact
Autonomy to implement modern marketing and customer success best practices
Established customer base and proven products as foundation
Additional Performance-based compensation with significant variable component tied to measurable results
Collaborative environment with supportive executive team
European scope with potential for international impact
Career progression opportunities in growing organization
A company laptop for business use
Business Expenses
Annual leave entitlement aligned to the location-based, with gradual progression up to a maximum of 30 days, in line with completed years of service

Fulltime

Head of Digital Marketing & SaaS Growth

Lead the transformation of our customer acquisition and lifecycle management cap...

Location

United Kingdom , London

Salary:

Not provided

Info Technology Supply Ltd.

Expiration Date

Until further notice

Requirements

2–5 years of experience in B2B marketing, with at least 1 year in a leadership or ownership role, in-house, not agency
Demonstrated track record of building demand generation engines with measurable results, pipeline, CAC, conversion rates. Not just managing campaigns
Experience owning GTM strategy for a SaaS product, not just executing it
Comfortable working in a lean environment where you build before you delegate
Commercially oriented, you think in CAC, LTV, ARR, churn, and pipeline, not impressions and clicks
Hands-on with marketing automation and CRM platforms
Able to brief, manage, and hold accountable external agencies without micromanaging
Data-driven decision maker who can also write a compelling brief or a sharp value proposition

Job Responsibility

Define and own the positioning, messaging, and go-to-market strategy for each product in the portfolio, ensuring alignment with specific customer segments rather than a generic approach, in close collaboration with Product Management
Translate product capabilities into commercial value propositions that sales and CS can actually use
Own competitive intelligence and market positioning on an ongoing basis
Build and manage a multi-channel demand generation strategy, paid, SEO, email, content, and events, that consistently delivers qualified pipeline
Implement and optimise marketing automation and CRM integration to support lead scoring, nurturing, and conversion
Own campaign performance, not just activity, but results: MQLs, CPL, pipeline contribution
Take commercial ownership of the Customer Success function, retention, onboarding, adoption, and expansion across the client base
Build the frameworks and processes for a CS function that scales, health scoring, renewal management, proactive engagement
Own the marketing and CS KPI framework, define the metrics, build the dashboards, report to the MD with clarity and honesty
Make decisions based on data, not instinct alone. Optimise continuously. Own and deliver against aggressive targets for marketing and customer success KPIs

What we offer

Opportunity to build and scale critical functions with significant business impact
Autonomy to implement modern marketing and customer success best practices
Established customer base and proven products as foundation
Additional Performance-based compensation with significant variable component tied to measurable results
Collaborative environment with supportive executive team
European scope with potential for international impact
Career progression opportunities in growing organization
A company laptop for business use
Business Expenses
Annual leave entitlement aligned to the location-based, with gradual progression up to a maximum of 30 days, in line with completed years of service

Fulltime

Head of Digital Marketing

The Head of Digital Marketing will lead the evolution of our digital ecosystem, ...

Location

Ireland , Dublin

Salary:

Not provided

Waystone Governance Ltd.

Expiration Date

Until further notice

Requirements

Senior digital marketing leadership experience
Strong expertise in UX, marketing automation, social, and analytics
Commercial, analytical, and stakeholder leadership capability
Experience in complex or regulated environments
Experience leading digital transformation initiatives

Job Responsibility

Lead the evolution of our digital ecosystem, customer experience, and digital demand generation
Transform our website and social platforms
Own marketing automation and the digital technology stack
Enable digital sales tools
Create a holistic, data-driven view of the customer journey
Own the strategic evolution of the company website
Lead improvements to UX, accessibility, performance, and conversion
Optimise digital journeys through insight and testing
Define and lead social media strategy across priority platforms
Drive engagement, reach, and relevance across organic and paid social

Fulltime

Head of Digital Marketing

The Head of Digital Marketing will lead the evolution of our digital ecosystem, ...

Location

United Kingdom , London

Salary:

Not provided

Waystone Governance Ltd.

Expiration Date

Until further notice

Requirements

Senior digital marketing leadership experience
Strong expertise in UX, marketing automation, social, and analytics
Commercial, analytical, and stakeholder leadership capability

Job Responsibility

Evolution of the .com Experience & User Experience
Building Our Social Media Platforms & Engagement including third party advertising platforms
Ownership of Marketing Automation & CRM
Development of Digital Sales Tools
Optimisation of Content & User Experiences
Building a Holistic View of the Customer Journey

Fulltime

Head of Digital Marketing & SaaS Growth

Lead the transformation of our customer acquisition and lifecycle management cap...

Location

United Kingdom , Harrow

Salary:

Not provided

Info Technology Supply Ltd.

Expiration Date

Until further notice

Requirements

7-10 years progressive experience in B2B software marketing with demonstrated career progression to leadership roles
Minimum 3 years leading teams of 5+ people across marketing and customer success functions
Proven track record building and scaling digital demand generation engines with documented results (pipeline generation, lead volume, conversion rates)
Demonstrated expertise in marketing automation platforms (HubSpot, Marketo, Pardot) including hands-on implementation and optimization experience
Direct experience establishing and scaling customer success functions including team building, process design, and metrics definition
Experience managing diverse software portfolios with both transactional and consultative products
Deep proficiency in SaaS and subscription business metrics: CAC, LTV, CAC:LTV ratios, payback period, MRR, ARR, churn, expansion revenue, NPS
Expertise in performance marketing: paid search, paid social, display, retargeting with proven conversion optimization experience
Strong analytical capabilities: SQL preferred, proficiency with BI tools, A/B testing methodologies, statistical analysis
Hands-on experience with marketing technology stacks: marketing automation, CRM integration, analytics platforms, customer success tools

Job Responsibility

Build and scale comprehensive digital marketing strategy generating measurable pipeline across transactional product portfolio
Implement and optimize marketing automation platform with demonstrated expertise in CRMs
Develop and execute high-volume lead generation campaigns with proven conversion optimization methodologies
Create and manage performance marketing framework with rigorous ROI tracking and attribution modeling
Generate consistent flow of marketing qualified leads (MQLs) with defined lead scoring and qualification criteria
Build thought leadership programs and content engines that drive inbound demand
Manage marketing technology stack integration with CRM and sales tools
Establish and scale customer success function with proven methodologies from previous experience
Implement customer health scoring systems and proactive engagement frameworks
Build onboarding, adoption, and expansion programs that drive measurable retention and revenue growth

What we offer

A company laptop for business use
Business Expenses
Annual leave entitlement will be aligned to the location/region, with gradual progression up to a maximum of 30 days, in line with completed years of service
Opportunity to build and scale critical functions with significant business impact
Autonomy to implement modern marketing and customer success best practices
Established customer base and proven products as foundation
Performance-based compensation with significant variable component tied to measurable results
Collaborative environment with supportive executive team
European scope with potential for international impact
Career progression opportunities in growing organization

Fulltime

Head of Digital Marketing & SaaS Growth

Lead the transformation of our customer acquisition and lifecycle management cap...

Location

Spain , Madrid

Salary:

Not provided

Info Technology Supply Ltd.

Expiration Date

Until further notice

Requirements

7-10 years progressive experience in B2B software marketing with demonstrated career progression to leadership roles
Minimum 3 years leading teams of 5+ people across marketing and customer success functions
Proven track record building and scaling digital demand generation engines with documented results (pipeline generation, lead volume, conversion rates)
Demonstrated expertise in marketing automation platforms (HubSpot, Marketo, Pardot) including hands-on implementation and optimization experience
Direct experience establishing and scaling customer success functions including team building, process design, and metrics definition
Experience managing diverse software portfolios with both transactional and consultative products
Deep proficiency in SaaS and subscription business metrics: CAC, LTV, CAC:LTV ratios, payback period, MRR, ARR, churn, expansion revenue, NPS
Expertise in performance marketing: paid search, paid social, display, retargeting with proven conversion optimization experience
Strong analytical capabilities: SQL preferred, proficiency with BI tools, A/B testing methodologies, statistical analysis
Hands-on experience with marketing technology stacks: marketing automation, CRM integration, analytics platforms, customer success tools

Job Responsibility

Build and scale comprehensive digital marketing strategy generating measurable pipeline across transactional product portfolio
Implement and optimize marketing automation platform with demonstrated expertise in CRMs
Develop and execute high-volume lead generation campaigns with proven conversion optimization methodologies
Create and manage performance marketing framework with rigorous ROI tracking and attribution modeling
Generate consistent flow of marketing qualified leads (MQLs) with defined lead scoring and qualification criteria
Build thought leadership programs and content engines that drive inbound demand
Manage marketing technology stack integration with CRM and sales tools
Establish and scale customer success function with proven methodologies from previous experience
Implement customer health scoring systems and proactive engagement frameworks
Build onboarding, adoption, and expansion programs that drive measurable retention and revenue growth

What we offer

A company laptop for business use
Business Expenses
Annual leave entitlement will be aligned to the location/region, with gradual progression up to a maximum of 30 days, in line with completed years of service
Opportunity to build and scale critical functions with significant business impact
Autonomy to implement modern marketing and customer success best practices
Established customer base and proven products as foundation
Performance-based compensation with significant variable component tied to measurable results
Collaborative environment with supportive executive team
European scope with potential for international impact
Career progression opportunities in growing organization

Fulltime

Head of Digital Marketing

We are looking to hire a Head of Digital Marketing to act as a strategic, data-d...

Location

Cyprus , Limassol

Salary:

Not provided

JUJUR

Expiration Date

Until further notice

Requirements

Fluent in English (minimum C1 level) with strong proficiency in both written and verbal
Minimum 4 years of experience in digital or performance marketing, with at least 2 years in a strategic role leading end-to-end paid media strategies
Proven experience driving data-led lead generation within financial services and/or FX trading environments
Advanced knowledge of multi-channel attribution, funnel analytics, and media mix modeling
Strong hands-on expertise with Google Ads, Meta Ads, LinkedIn Ads, GA4, Google Tag Manager, and data visualization tools such as Power BI
Demonstrated ability to manage large media budgets with clear ROI and pipeline impact
Highly analytical, growth-focused mindset with the ability to convert complex data into commercial strategy
Excellent leadership, communication, and stakeholder management skills.

Job Responsibility

Develop and lead the end-to-end global digital marketing strategy across paid search, display, paid social, programmatic, SEO, and retargeting
Plan, execute, and optimize high-performing campaigns across platforms such as Google Ads, Bing, Meta, TikTok, LinkedIn, X, and programmatic networks
Build and scale an integrated lead generation framework using audience segmentation, funnel optimization, and performance analytics
Translate commercial objectives into actionable, measurable digital strategies that support growth targets
Champion a data-first marketing culture by integrating digital analytics with business intelligence for actionable insights
Design and manage multi-touch attribution models and collaborate with IT and analytics teams to enhance reporting, dashboards, and decision-making tools
Lead global digital campaigns with a strong focus on ROI, lead quality, scalability, and sustainable performance
Oversee external media agencies to ensure alignment with strategy, efficient execution, and achievement of performance targets
Continuously optimize campaigns through testing of creatives, landing pages, targeting, and channel mix
Collaborate closely with internal stakeholders including Business Development, Product/IT, Compliance, Country Managers, and regional marketing teams.

What we offer

Unique opportunity to build your career within a fast-growing, global organization
Competitive remuneration package based on qualifications and experience, including 13th salary and discretionary performance bonuses
Comprehensive medical insurance covering outpatient, inpatient, and dental care
Continuous professional growth through our Employee Training & Development program
Participation in our Provident Fund Scheme for long-term savings and investment
Birthday and loyalty benefits recognizing employee milestones
Collaboration with SportBenefit to support health and well-being
Regular team-building events and group activities fostering a strong and engaging company culture.

Fulltime

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Digital Marketing Head

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