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The digital marketer is responsible for a large portion of the business's online presence. Whether they are focused on social media or website development is up to the business. ... They should also be able to coordinate with the sales team in order to create marketing campaigns.
Job Responsibility:
Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns
Designs, builds, and maintains our social media presence
Brainstorms new and creative growth strategies through digital marketing
Assist in the formulation of strategies to build a lasting digital connection with consumers
Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
Acquire insight in online marketing trends and keep strategies up-to-date
Requirements:
Proven experience as Digital Marketing Executive or similar role
Excellent understanding of digital marketing concepts and best practices
Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)