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We are looking for a dynamic and results-driven Digital Marketing Executive to join a growing team. This role is ideal for a creative and analytical individual with hands-on experience in digital marketing channels, content creation, and campaign management, who is eager to contribute to brand growth and online visibility.
Job Responsibility:
Plan, execute, and manage digital marketing campaigns across multiple platforms
Manage B2C social media channels and create engaging content
Run and optimise Google Ads, email marketing campaigns, and SEO/SEM activities
Monitor and analyse performance using web analytics tools such as Google Analytics
Use ad serving tools to track, optimise, and report campaign performance
Develop creative content including copy for posts, ads, and campaigns
Analyse data, generate insights, and suggest improvements for digital strategies
Collaborate with internal teams to meet marketing objectives
Support video editing and post creation activities where required
Requirements:
Proven experience in a Digital Marketing Executive or similar role
SLIM, CIM, or other relevant Digital Marketing qualifications
Strong understanding of digital marketing concepts and best practices
Experience with B2C marketing campaigns
Sound knowledge of SEO, SEM, Google Ads, and email marketing
Working knowledge of ad serving tools
Strong skills in web analytics tools (e.g. Google Analytics, WebTrends)
Creative content writing skills
Analytical mindset with strong critical thinking abilities
Excellent communication and interpersonal skills
Nice to have:
Video editing and creative post design skills will be an added advantage
What we offer:
Attractive remuneration package
Opportunity to work in a fast-paced, digital-focused environment