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SSON is looking for a talented and driven Digital Marketing Executive to join its growing B2B content marketing team, working on our SSON Digital brand. As the Digital Marketing Executive, you will be the voice of our community and work within a team to create and implement marketing strategy and tactics to increase member growth and engagement, creative development, implementation and measurement of all online marketing activities. You will execute high impact lead generation campaigns for our B2B clients and will be adept in project management, account management, email marketing, copy writing, social media engagement and other online initiatives. Ideally, you’ll have a strong and outgoing personality, with the ability to communicate with clients and negotiate with potential partners and be motivated by an interest in all things digital.
Job Responsibility:
Email marketing – Manage all client email campaigns from copy to design and launch
Client management – Build relationships, execute client content campaigns and update with reports
Membership acquisition – Use relevant digital marketing channels to grow subscriber base
Social media - Own and execute all social activity to increase our reach, engagement and influence
Data management – Nurture and segment opt-in and prospecting database using our CRM system
Marketing Analytics – track the performance of your campaigns and continuously find ways to improve results
Requirements:
Minimum of 12 months commercial experience within a B2B marketing role
Experience with demand generation / lead generation marketing campaigns for clients
Experience in managing and analysing email campaigns (including data build and copy)
Experience with social media marketing and community engagement
Outstanding copy writing and attention to detail
Ability to prioritize and multitask
Willing to work for a global brand, that delivers campaigns in various time zones – which may require shifting working hours from time to time
Excellent communication skills and ability to work as part of a fast-paced team
Keen interest in digital products, emerging tools, new online marketing tactics and digital culture
Passionate about analysing results and motivated by driving revenue and profitability
What we offer:
A hybrid work environment with an office in central London (3 days in office / 2 days at home)
Full training for the role through in-house managers and peers as well as workshops led by external coaches
Career growth opportunities within the company as you gain more experience
A supportive and fair work environment with equal opportunities for all
Opportunity to travel internationally to events (Europe and US)
25 days holiday entitlement per year (plus 1 extra day for each full year of service up to a max. of 30 days)
Health Cash Plan providing a range of wellbeing benefits