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We’re seeking a strategic, results-driven Digital Marketing Manager to lead and scale a growing digital ecosystem for a well-established brand. This role will own digital strategy, agency management, website experience, and CRM implementation—driving measurable impact across a global B2B network.
Job Responsibility:
Own UX, performance, and ongoing optimization of the corporate website in partnership with an external agency
Drive traffic, engagement, and conversion through content and experience improvements
Lead implementation and optimization of Oracle CRM and Eloqua to power email campaigns, lead management, and customer engagement
Develop and execute integrated campaigns across SEO, SEM, paid media, and social
Plan and optimize digital and print advertising to maximize ROI and measurable outcomes
Oversee strategy and execution across key platforms, managing day-to-day support resources
Track KPIs across channels, delivering insights and recommendations for continuous improvement
Partner with IT, sales, and external agencies to deliver digital initiatives
Support development of a dealer portal (Azure App Services) with real-time inventory and ordering functionality
Guide systems integration between CRM (lead/account management) and ERP (order processing) via secure APIs
Requirements:
7+ years in digital marketing leadership (strategy, agency management, and project oversight)
Strong experience with CRM systems (Oracle/Eloqua preferred) and marketing automation
Expertise across SEO, SEM, paid media, email, and content strategy
Experience leading website UX and optimization initiatives
Data-driven mindset with strong analytical and project management skills
Excellent communication and stakeholder management abilities
What we offer:
Medical, vision, dental, and life and disability insurance