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As the Digital Marketing Designer, you will be the division’s primary creative engine for ecommerce and digital marketing content. While our pod-based designers focus on packaging and core product assets, you will own the enhanced digital experience—transforming base content into high-performing, storytelling assets that drive conversion. This is an ideal role for a digitally native designer who understands the 'why' behind the click. You will lead the creation of best-in-class ecommerce experiences for priority items and own the visual identity for brand websites and paid digital channels.
Job Responsibility:
Execute the CMM: Develop tiered ecommerce content based on item priority, ensuring high-quality visuals for all digital storefronts
Enhanced Content Creation: Build advanced PDP (Product Detail Page) assets for A-tier items, including infographics, comparison visuals, and storytelling layouts
Elevate Base Assets: Partner with pod designers to take base imagery/video and 'plus-it-up' into enhanced digital experiences
Platform Optimization: Apply ecommerce best practices to ensure creative is clear, consistent, and optimized for specific retailer requirements
Primary Creator: Produce digital assets for Retail Media display networks, Google/Paid Search, and other promotional placements
Strategy Alignment: Work closely with the Digital Marketing team to ensure creative aligns with specific campaign goals and targeting
Iterate & Optimize: Adapt assets for different formats and use performance data to refine and improve creative over time
Site Development: Create visual assets for brand homepages, product pages, and seasonal campaign modules
Cohesive Experience: Ensure all website creative aligns with brand standards and supports broader marketing objectives
Strategic Partnership: Align with the Director of Visual Strategy and Art Directors to maintain brand integrity across all digital touchpoints
Process Management: Use project management and proofing tools to manage multiple categories and initiatives simultaneously
Requirements:
1–3 years of professional experience in digital design, ecommerce content, or digital marketing creative
A strong portfolio demonstrating a modern aesthetic in ecommerce PDP content, digital advertising, and website design
High proficiency in Adobe Creative Suite
Experience or a strong interest in motion tools (After Effects, Premiere) is highly preferred
A solid understanding of ecommerce platforms, digital performance metrics, and how design impacts user behavior
Ability to translate brand strategy into high-performing creative while balancing multiple priorities
What we offer:
medical, vision, dental, and life and disability insurance