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We are looking for a Digital Marketing cum AI Researcher who can drive social media growth while also exploring emerging AI technologies that can enhance marketing strategies and operational efficiency. The ideal candidate should be creative, tech-savvy, and research-oriented, with strong expertise in social media strategy, digital promotions, and content ideation, along with the ability to evaluate and implement AI-driven tools to improve business processes.
Job Responsibility
Develop and execute social media strategies to increase brand visibility and engagement across platforms such as Instagram, LinkedIn, Facebook, and YouTube
Create content ideas, campaign strategies, and promotional concepts to drive audience engagement
Plan and manage social media calendars and digital marketing campaigns
Collaborate with design and content teams to produce engaging visual and video content
Track and analyze campaign performance, engagement metrics, and digital analytics to optimize marketing efforts
Plan and coordinate photo and video shoots for social media content
Ensure proper camera framing, composition, and shooting angles to create high-quality content
Guide the creative process to maintain brand consistency and marketing objectives
Research and analyze latest AI tools, platforms, and technologies relevant to marketing and business operations
Evaluate and recommend AI-based solutions to improve productivity, automation, and efficiency
Stay updated with emerging AI trends and digital transformation practices
Support implementation of AI-driven tools and automation solutions within marketing workflows
Requirements
Strong knowledge of Social Media Marketing and Digital Campaign Management
Creative content ideation and campaign planning skills
Good research and analytical abilities
Awareness of AI tools, automation platforms, and emerging technologies
Strong communication and presentation skills
2–4 years of experience in Digital Marketing / Social Media Management
Nice to have
Exposure to AI tools, marketing automation, or technology research is an advantage