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As the Digital Marketing Coordinator you will be operating as an entry level exempt professional responsible for owning the day-to-day creation and execution of Morris’ digital marketing content. In your role you will lead video production, social media, and graphic design while coordinating with the Marketing Manager, Division Leaders, and marketing team members to ensure alignment between business initiatives and objectives while ensuring brand consistency with high-impact campaigns and deliverables.
Job Responsibility:
Plan, shoot, and edit customer testimonials, machine demos, and brand personality videos
Enhance video quality through advanced graphics, motion graphics, animations, transitions, and B-roll
Manage Morris LinkedIn and YouTube accounts: content calendar, creation, posting, community engagement
Grow followers and engagement through data-driven tactics and A/B testing
Track channel analytics
report insights and optimization recommendations
Create visual assets and video graphics that align with brand guidelines
Partner with the Marketing Manager to set creative direction and execute cohesive campaigns
Support corporate and field sales personnel with internal/external customer-facing resources that transfer knowledge and create delightful engagement while instilling confidence and market differentiation
Collaborate with internal customers to translate campaign objectives into creative briefs
Guide designers, provide feedback, and uphold quality and brand standards
Maintain project timelines, deliverables, and cross-functional communication
Leverage Adobe Creative Cloud, HubSpot, and social analytics tools
Stay current on platform updates, the use of AI tools, digital trends, and best practices
Continued increase YouTube and LinkedIn engagement and subscriber growth
Streamline multi-brand content workflows for efficiency and consistency
Elevate overall creative quality across video, social, and graphic deliverables
Requirements:
Regularly contribute ideas/initiatives, demonstrates desire to push creative to the next level, shows aptitude to learn new software to enhance individual versatility on assignments
Hands on digital marketing or multimedia production
Proven video editing and shooting expertise
Strong grasp of social media algorithms, KPI tracking, and reporting
Advanced graphic design skills, solid knowledge of typography and color theory
Strong project management and cross-team collaboration abilities
Creative problem solver with attention to detail and ability to meet tight deadlines
Experience mentoring or directing creatives
HubSpot Marketing Software certification (or ability to earn within 6 months)
Manufacturing or B2B industrial sector experience
The willingness to work to tight deadlines in high pressured environments without compromising on work quality
What we offer:
Competitive starting salary
Market competitive comprehensive health benefits including a zero premium medical plan offering, vision, dental, and company paid life insurance
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