Digital Marketing Coordinator, HSBC

HSBC

Location:
United States, New York ▼
Buffalo

Category:
-

Contract Type:
Employment contract

Salary:

68000.00 - 101900.00 USD / Year

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Job Description:

The US Marketing function is focused on supporting the strategic priorities of the HSBC US brand and CIB business. The function focuses on understanding our clients and identifying, developing, and executing the Marketing strategy through campaigns, thought leadership, content and client engagement that strengthen the US Brand, and our Corporate and Institutional business at HSBC. It is an opportunity to align industry expertise with client needs to achieve commercial success. As our Digital Marketing Coordinator, you will manage paid campaigns, execute website updates, create toolkits, and analyze campaign performance, among other responsibilities.

Job Responsibility:

Support management of day-to-day with paid search agency
Provide support where needed in monitoring, reporting, ad copy creation, etc.
Review performance and learn how to identify opportunities to continually optimize campaigns
Maintain up-to-date records of all tickets in flight and keep an eye on internal deadlines – escalating as needed with DPS team
When needed own compliance submissions for website updates
Generate mock-ups for public website changes for entirely new pages to updates to existing ones – including copywriting where appropriate
Create and manage business & client-friendly marketing toolkits.

Requirements:

Good years of experience managing paid campaigns, preferably within a financial service or B2B environment
Broad digital marketing experience
Strong analytical skills and desire to learn about marketing KPIs and digital metrics
Effective communicator and excellent organizational skills and attention to detail
Some experience with digital marketing technologies, tools, and platforms preferred: including but not limited to marketing automation, customer data platforms, account-based marketing, event management, analytics, experimentation, and content management systems
Applicants must be legally authorized to work in the U.S. as HSBC will not engage in immigration sponsorship for this position.

What we offer:

Tailored professional development opportunities
Competitive pay and benefits package
Robust Wellness Hub
Welcoming, diverse, and inclusive work environment
Industry-leading volunteerism policy
Generous matching gift program
Comprehensive program of immersive Sustainability and Climate Change Initiatives
Opportunity to join Employee Resource Groups.

Additional Information:

Job Posted:
September 27, 2025

Expiration:
October 11, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Digital Marketing Coordinator

HSBC

Location:United States, New York ▼Buffalo

Category:-

Contract Type:Employment contract