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Cotton & Company is an advertising and marketing agency doing business in Stuart, Florida for the past 30+ years. Our elite client base is within the luxury residential real estate segment. We are looking for a motivated self-starter to fill a digital marketing position who is excited to grow their career in a fast-paced, hands-on learning environment. We value our best-in-class company culture, which is results driven, innovative and fun, and are looking for someone who shares our digital passion. We take a proactive role in investing in our employee’s professional development. We believe our employees are our best asset and welcome those who share our vision and drive to build great things together. At Cotton & Company we focus on creating innovative, adaptive, and data-driven digital marketing strategies for our luxury real estate development clients. Our digital marketing strategies are centered around paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.
Job Responsibility:
Executes content strategy, creates campaigns in Ads Manager and interacts with social media channels for 20+ clients
Measures and reports performance of social campaigns
Facilitates daily campaign optimizations in Google Ads that focus on lead generation
Uses Google Analytics proficiently with ability to generate client reports and take cues from the data to implement in your paid campaigns
Uses keyword research tools to improve digital campaigns
Ability to create SEO meta tags, backlink strategies and technical cues to enhance user experience
Works well in a team environment with the ability to jump right in, as well as independently
Ability to follow direction thoroughly through execution
Proactive by nature, with no hesitation with follow-up or deadlines
Brainstorms new and creative growth strategies through digital marketing
Requirements:
Well-versed in all areas of social media
Well-versed in SEO, PPC, Paid Social Media
Passion for learning and digital marketing
Organized & detail-oriented
Self-Motivated
Creative thinker, writer
Social Media Content Development & Strategy
Facebook Business Manager
LinkedIn Ad Targeting
Google Analytics
Google Ads
WordPress from SEO POV
Microsoft Excel
Nice to have:
Knowledge of SEM Rush, HubSpot, Programmatic DSPs is a plus
Adobe Creative Suite is a plus
What we offer:
Proactive role in investing in employee’s professional development
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