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We’re looking for a Digital Marketing Associate (2–4 years of experience) to drive brand visibility, engagement, and lead generation through strategic digital campaigns. The ideal candidate will have hands-on experience across multiple marketing channels, a strong understanding of SEO & content marketing, and a creative mindset for executing digital initiatives in a tech-driven environment.
Job Responsibility:
Manage and grow InspironLabs’ social media presence (LinkedIn, Instagram, YouTube, etc.) with engaging and brand-aligned content
Plan, execute, and monitor email marketing campaigns and marketing automation workflows
Conduct on-page and off-page SEO activities — including backlinking, keyword optimization, and performance tracking
Plan, coordinate, and execute webinars, podcasts, and digital events to enhance brand visibility and thought leadership
Create high-quality creatives, blogs, and landing pages aligned with marketing goals and brand tone
Track campaign performance using Google Analytics, Search Console, and social media insights
Manage website updates and performance optimization using WordPress & Elementor, ensuring excellent user experience
Research market trends, competitor strategies, and emerging technologies to recommend actionable insights
Requirements:
Strong understanding of SEO (backlinking), SEM, and social media marketing
Experience in webinar/podcast planning and promotion
Proficiency with tools like Google Analytics, Search Console, Canva, or Zoho Campaigns
Excellent communication, creativity, and project management skills
Familiarity with WordPress, Elementor, and basic HTML/CSS is a plus
Analytical mindset with the ability to track and optimize campaign performance
Bachelor’s degree in marketing, IT, Communications, or a related field
2–4 years of experience in Digital Marketing (internship/agency/client-side)
Completed a Digital Marketing course/certification preferred
Nice to have:
Familiarity with WordPress, Elementor, and basic HTML/CSS is a plus
Completed a Digital Marketing course/certification preferred