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Digital Finance Product Senior Manager

Türkiye, İstanbul · Job Posted January 21, 2026
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Job Description

At Vodafone, we’re not just shaping the future of connectivity for our customers – we’re shaping the future for everyone who joins our team. When you work with us, you’re part of a global mission to connect people, solve complex challenges, and create a sustainable and more inclusive world. If you want to grow your career whilst finding the perfect balance between work and life, Vodafone offers the opportunities to help you belong and make a real impact.

Job Responsibility

  • Define and execute short and long-term of Mobile financial services strategy for consumer services including card, mwallet technologies, CTB (Charge to bill), POS, card on file and other fintech opportunities
  • Evaluate overall market trends, competition and identify new growth areas for mobile financial services
  • Provide recommendations for new financial solutions through market analysis, working closely with other internal departments, evaluating group best practices and own personal experience
  • Identify the best product portfolio, bundle and mass roll out strategies for consumer customers based on right segmentation
  • Be a customer champion to make sure superior customer experience is provided through mobile finance services
  • Understand current payment laws and regulations such as TCMB (Merkez Bankası) law, MASAK (Mali Suçları Araştırma Kurulu) regulations, TBB (Türkiye Bankalar Birliği) regulations and BTK announcements and laws
  • Good understanding of banking, financial institutions and fintech industries in Turkey and apply relative models to Vodafone
  • Lead end-to-end product management activities of the team and responsible for team’s timely delivery of all existing and new products
  • Lead end-to-end Fraud and customer operations teams to ensure customer experience and Fraud prevention actions
  • Be the champion of financial services within and outside of Vodafone
  • Own the strategic product roadmap for all solutions, aligning with technology roadmaps and company plans
  • Work collaboratively with multiple marketing segment teams to prepare go-to-market plans by ensuring channel readiness / support for new and existing products
  • Continuously improve digital finance services portfolio performance through reducing customer support needs and proactively managing customer issues
  • Own yearly financial performance (full P&L ) of businesses to ensure all financial KPIs are met and exceeded regularly
  • Constantly look for new, partnerships and business models to increase overall business performance and profitability with 3rd party finance organisations
  • Manage effective portfolio pricing for all products with penetration and high profitability
  • Constantly take actions to drive margin improvements through product efficiency
  • Identify mass penetration ideas to rapidly increase usage of mwallet product suite and CTB activities
  • Own mobile financial services targets with partners to ensure VF TR realizes its ambitious plans for short-mid and long term
  • Establish and develop effective relations with partners within Vodafone partner eco-system to ensure that VF is the preferred supplier in the market
  • Constantly look for new product/business model ideas through financial partners, to increase overall mobile finance business performance
  • Establish and manage a team with high capabilities to exceed business targets for all segments
  • Monitor the performance of direct reports regularly and guide team members to ensure high success rates
  • Develop regular career development plans for direct reports and team members
  • Coach and guide own team members and Consumer services team to improve team’s overall communication skills and performance

Requirements

  • Bachelor Degree in engineering or business, master degree is a plus
  • Telecommunications, Finance, Banking and overall technology know-how
  • Strong Product Management and marketing know-how
  • Excellent written, verbal communication and presentation skills
  • Strong Inter-personal skills both in Turkish and English
  • Excellent finance and/or telecom industry knowledge
  • Strong Leadership skills and Team management experience
  • Results-driven and delivery-focused
  • People Management
  • Ability to think creatively and strategically to turn new technologies into commercially successful products
  • Good knowledge of marketing strategy development and 360 degree execution
  • Excellent presentation & communication skill
  • Partner Eco-System creation and management
  • Good knowledge of new trends, innovation paths
  • Excellent execution of product management principles
  • Project management and analytical thinking skills
  • Problem solving & fast decision making capabilities
  • Mass product roll out and management experience

What we offer

  • Vflexy: Flexible Benefits Program
  • Hybrid working kit
  • Ergonomic kit allowance
  • Digital meal voucher
  • Flexible transportation allowance
  • Employee assistance hotline & counselling
  • Comprehensive and flexible private health insurance
  • Discounted price deals for wide range of products & services

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