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Robert Half Logo Robert Half · -

Digital Copywriter

United States, Minneapolis Contract work · Job Posted May 26, 2026
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Job Description

We are looking for a Digital Copywriter to support a manufacturing organization in Minneapolis, Minnesota through compelling, audience-focused content across digital channels. This Long-term Contract position is ideal for a strong writer who can shift seamlessly between concise promotional messaging and more detailed long-form content while maintaining a consistent brand voice. The role will collaborate closely with design and user experience partners to create content that is clear, engaging, and effective across web, email, and social platforms.

Job Responsibility

  • Develop original copy for social media channels, tailoring messaging to suit multiple platforms and audience segments
  • Refresh existing website content and write new pages that strengthen clarity, usability, and brand consistency
  • Create and refine messaging for nurture campaigns that support audience engagement throughout the customer journey
  • Produce both short-form and long-form written materials, including promotional, editorial, and digital marketing content
  • Coordinate assignments and deadlines within a project management system to keep deliverables organized and on schedule
  • Apply AP style standards and strong editorial judgment to ensure accurate and consistent content
  • Write and adapt content across eight different social platforms while aligning tone and format to channel-specific needs
  • Partner with UX/UI professionals to ensure copy and visual design work together to deliver an effective user experience

Requirements

  • Demonstrated experience in copywriting for digital marketing, web, email, and social media channels
  • Strong command of grammar, tone, and message development, with the ability to write for varied audiences and formats
  • Hands-on experience with ad copywriting, promotional writing, and copy editing
  • Familiarity with AP style and the ability to maintain editorial consistency across projects
  • Experience using project management tools to track work, manage priorities, and meet deadlines
  • Ability to collaborate effectively with cross-functional teams, including UX/UI and marketing stakeholders
  • Proven skill in developing both concise campaign copy and longer-form website or editorial content

What we offer

  • medical, vision, dental, and life and disability insurance
  • 401(k) plan
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