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The Digital Channel Strategist is primarily responsible for shaping and executing the Life.Church digital communication strategy, ensuring every channel is leveraged to lead people to their next step toward Christ. This role brings strategy and execution together by evaluating requests, implementing campaigns, and maximizing channel capabilities with excellence. The Channel Strategist ensures the right message reaches the right person through the right channel at the right time, creating a cohesive experience that strengthens engagement and impact.
Job Responsibility:
Closely collaborate with the entire Life.Church Communications Team to develop strategies
Evaluate communication requests alongside holistic channel strategy
Stay ahead of industry trends and constantly evaluate technology and platforms
Execute strategies within related communication tools
Bring a thorough understanding of communication channel tools
Contribute to tracking and analyzing data and metrics
Lead, support, and resource campus and ministry teams
Develop and maintain how we empower other teams and ministries
Provide guidance, tools, and training
Create and revise graphic visuals
Closely collaborate with the Graphic Design and Interactive teams
Contribute to the management of the Communication Team’s digital assets
Requirements:
Excellent verbal, written, and interpersonal communication skills
Effective at multi-tasking and time management
Ability to collaborate in a team environment and work independently
Ability to self-motivate, make independent decisions, and problem solve
Ability to think through the details while maintaining perspective on overall strategy
Ability to manage conflict and differing opinions while maintaining composure
Strong understanding of enterprise-level digital communication channels
Technical proficiency with marketing automation, CMS, and channel management tools
Analytical skills to track, measure, and interpret communication performance data
Familiarity with design principles and experience creating simple visuals
Bachelor’s degree in Communications, Marketing, Journalism, or related field
2+ years of experience in communications, marketing, or digital channel management
Experience using communication channel platforms required
Nice to have:
Experience in graphic design and web design preferred
What we offer:
Paid parental leave
Generous employer-paid leave
Innovative and comprehensive Medical, Dental, and Vision insurance
Life insurance policy provided
Short-Term and Long-Term disability covered at 100%