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T-Mobile Logo T-Mobile · -

Digital Business Manager, Broadband

United States, Bellevue 79000.00 - 142400.00 USD / Year · Job Posted April 16, 2026
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Job Description

The Digital Business Manager owns key segments of the Broadband digital experience and is responsible for delivering results tied to our team’s engagement and activation targets. Using consumer and market insights, this role defines and influences innovative experiences that increase awareness, engagement, and drive sales. This position reports on, analyzes, and uses historical data, site/campaign performance, and research to inform and optimize site experiences. They launch and support new features and functionality to increase activations and support the overall customer experience. The Digital Business Manager executes against Broadband strategies that deliver incremental business value through exceptional web and app experiences. These experiences promote discovery and adoption of our Broadband products, features, and services. This role drives business growth by leveraging data to inform web merchandising placements across all our digital properties. The role also has a heavy focus on campaign and customer journey optimization across our Broadband properties.

Job Responsibility

  • Define and implement digital experiences - landing pages, merchandising, in-app performance to support Broadband business goals, offers, device launches, and enterprise initiatives
  • Own the merchandising and traffic flow to move customers and prospects through the funnel and retain them
  • Create artifacts needed to set up projects for success, including planning materials, impact sizing and forecasts, performance measurement, and applying findings to optimize results
  • Communicate marketing objectives, strategy, and achievements to key stakeholders
  • Optimize outcomes by analyzing performance, behavioral, customer and market data and insights
  • Develop test-and-learn plans leveraging consumer and market data to improve site experiences and functionality
  • Lead transformation through continual optimization and building efficient and scalable processes
  • Compile learnings and share best practices across teams

Requirements

  • Bachelor's Degree plus 5 years of related work experience OR Advanced degree with 3 years of related experience
  • 4 years in Digital Marketing, Digital Merchandising, eCommerce or similar field
  • 4 years using data and metrics to measure impact and determine improvements
  • 4 years in a cross-functional project management environment
  • 4 years of Broadband B2C commerce experience responsible for site merchandising preferred
  • 3 years of working in wireless or other e-commerce experience preferred
  • At least 18 years of age and legally authorized to work in the United States

Nice to have

  • 4 years of Broadband B2C commerce experience responsible for site merchandising
  • 3 years of working in wireless or other e-commerce experience

What we offer

  • competitive base salary and compensation package
  • annual stock grant
  • employee stock purchase plan
  • 401(k)
  • access to free, year-round money coaches
  • medical, dental and vision insurance
  • flexible spending account
  • paid time off
  • up to 12 paid holidays
  • paid parental and family leave
  • family building benefits
  • back-up care
  • enhanced family support
  • childcare subsidy
  • tuition assistance
  • college coaching
  • short- and long-term disability
  • voluntary AD&D coverage
  • voluntary accident coverage
  • voluntary life insurance
  • voluntary disability insurance
  • voluntary long-term care insurance
  • mobile service & home internet discounts
  • pet insurance
  • access to commuter and transit programs
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